Sökning: "Bo Edvardsson"

Visar resultat 11 - 15 av 30 avhandlingar innehållade orden Bo Edvardsson.

1. 11. Self-Service Recovery

   Författare :Niklas Johansson; Anders G. Nilsson; Bo Edvardsson; Sten Carlsson; Jan Lindvall; Karlstads universitet; []
   Nyckelord :NATURVETENSKAP; NATURAL SCIENCES; Service recovery; self-service technology; self-service recovery; IT-enabler; value creation; Informatics; Informatik; Information Systems; Informatik;

   Sammanfattning : Service recovery is about problems. What happens when customers experience problems? Well, sometimes customers complain to the one responsible for the service. Sometimes customers do not complain but instead tell somebody else about the problem, possibly leading to a bad reputation for the one responsible for the service. LÄS MER

3. 12. The evolution of markets - A service ecosystems perspective

   Författare :Kaisa Koskela-Huotari; Per Skålén; Bo Edvardsson; Stephen L. Vargo; Hope Schau; Karlstads universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Market; innovation; market evolution; service ecosystems; institutions; institutional change; value cocreation; service-dominant logic; conceptual research; transdisciplinary research; Business Administration; Företagsekonomi;

   Sammanfattning : This conceptual dissertation aims to build an integrative and transdisciplinary framework of market evolution by reconnecting the study of innovations and markets, with help from the service ecosystems perspective. The service ecosystems perspective offers a processual, systemic, and institutional view on value creation, which is grounded in the axiomatic assumptions of service-dominant (S-D) logic. LÄS MER

4. 13. Evenemangsmarknadsföringens organisering : Interaktion mellan aktörer på ett politiskt torg

   Författare :Mia Larson; Svante Leijon; Bo Edvardsson; Göteborgs universitet; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; renewal processes; political market square; project networks; events; festivals; political processes;

   Sammanfattning : This thesis comprises five papers discussing two case studies – the mega-event World Championships in Athletics 1995 in Göteborg and the regional festival Storsjöyran in Östersund, Sweden. The study adopts an organisational-theoretical perspective and focus on both intra- and interorganisational aspects of the marketing work. LÄS MER

5. 14. Challenges in Delivering Services: The Front-Line Hospitality and Tourism Employee Perspective

   Författare :Christine Lundberg; Tommy D Andersson; Lena Mossberg; Bo Edvardsson; Mittuniversitetet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Front-line workers; tourism; hospitality; service encounter; critical incident techniques; work motivation and satisfaction; Business studies; Företagsekonomi; Front-line workers; tourism;

   Sammanfattning : Significant challenges are faced by front-line hospitality and tourism employees interacting with customers on a daily basis. These challenges and the ways they are dealt with form the focus of this thesis. As they interact, a range of incidents may arise from highly satisfactory encounters to service failures. LÄS MER

7. 15. Service Orientation in Manufacturing Firms : Understanding Challenges with Service Business Logic

   Författare :Nina Löfberg; Lars Witell; Anders Gustafsson; Bo Edvardsson; Daniel Kindström; Karlstads universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Service business logic; Value co-creation; Services in manufacturing firms; Service orientation; Business Administration; Företagsekonomi;

   Sammanfattning : Globalisation and competition from low-cost countries has pushed manufacturing firms towards offering services to remain competitive. However, increasing the service orientation of a manufacturing firm to find new ways of value (co-)creation has presented several challenges, such as the fact that services do not provide the expected revenues, and resistance from both the sales force and from customers towards services. LÄS MER