Sökning: "value creation"

Visar resultat 1 - 5 av 216 avhandlingar innehållade orden value creation.

  1. 1. Developing collaborative customer-supplier relationships through value co-creation

    Detta är en avhandling från Örebro : Örebro universitetsbibliotek

    Författare :Nina Hasche; Örebro universitet.; [2006]
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; value co-creation; perceived value; expected value; desired value; unanticipated value; received value; business markets; customer-supplier relationships; collaboration; SOCIAL SCIENCES Business and economics Business studies; SAMHÄLLSVETENSKAP Ekonomi Företagsekonomi; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; Business Studies; Företagsekonomi;

    Sammanfattning : The purpose of this study is to create understanding of the value co-creating process in business relationships, where the dyadic relationship is in focus and both the customer’s and the supplier’s view of the value co-creating process is of interest. In the introductory chapter, it is assumed that the ultimate goal of business logic is to create value, and value co-creation can be regarded as the essential reason why a customer and a supplier engage in a business relationship. LÄS MER

  2. 2. Värdeskapande gästfrihet. Hur gästfrihet som värde ramas in, etableras och förhandlas i hotellbranschen

    Detta är en avhandling från Lunds universitet

    Författare :Jörgen Eksell; Lunds universitet.; Lund University.; [2013]
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; value creation; value co-creation; value-in-use; value of hospitality; value transition; value-in-context; value proposition; symbolic interactionism; service management; service studies; hospitality; hotel industry;

    Sammanfattning : Research in service management and marketing has in the past decade highlighted the concept of value creation. In service organizations value creation is described as a process in which the customer uses a company's value proposition in a meaningful way. LÄS MER

  3. 3. Value co-creation as practice On a supplier's capabilities in the value generation process

    Detta är en avhandling från Jönköping : Jönköping International Business School

    Författare :Sarah Wikner; Högskolan i Jönköping.; [2010]
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Value co-creation; value-in-use; dynamic capabilities; supplier-customer relationships; SOCIAL SCIENCES Business and economics Business studies; SAMHÄLLSVETENSKAP Ekonomi Företagsekonomi;

    Sammanfattning : How can suppliers contribute to their customers’ value creating processes? Although this question is crucial for firms’ collaboration with customers and for their competitiveness, it is not clear how firms co-create value with their customers. Research on value co-creation has increased notably the last years. LÄS MER

  4. 4. Managing Value Creation and Appropriation

    Detta är en avhandling från Jönköping : Jönköping International Business School

    Författare :Joakim Björkdahl; [2007]
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Strategy; ICT; Innovation; Value creation; Manufacturing companies; Diversification; Business model; Value appropriation; Competencies;

    Sammanfattning : This thesis investigates how large Swedish manufacturing companies try to create value and appropriate financial returns by renewing their product offerings through the integration of Information and Communication Technologies (ICTs) in their established product categories, and the related challenges and opportunities this produces.While much attention has been given to the technology dimension of diversification, the economic and commercial domains have been rather ignored in the literature. LÄS MER

  5. 5. Fit in to stand out An experience perspective on value creation

    Detta är en avhandling från Karlstad : Karlstads universitet

    Författare :Claes Högström; Karlstads universitet.; Karlstads universitet.; [2014]
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; use value; consumer experiences; value creation; strategic schemas; attractive quality; Business Administration; Företagsekonomi;

    Sammanfattning : In order to grow and survive, a firm must create value with consumers in ways that both fit in with consumer demands and stand out from competitors. Focusing on and understanding consumer and firm assessments of value and creation of value has become a central scope in the contemporary strategic management and marketing literature for understanding and explaining firm survival and success. LÄS MER