Sökning: "corporate values"

Visar resultat 1 - 5 av 41 avhandlingar innehållade orden corporate values.

  1. 1. Pricing corporate debt

    Författare :Joel Reneby; Handelshögskolan i Stockholm; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : The thesis builds a model for pricing the liabilities of a firm. The liabilities - stocks, loans, bonds - fundamentally all depend on the value of the firm's assets. LÄS MER

  3. 2. The Mechanism of Market Driving with a Corporate Brand - The Case of a Global Retailer

    Författare :Veronika Tarnovskaya; Företagsekonomiska institutionen; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Företagsledning; management; Management of enterprises; Stakeholder Value; Customer Values; Value Creation; Stakeholders; Core Values; Corporate Branding; Market Orientation; Market Driving;

    Sammanfattning : The purpose of this thesis has been to analyse the mechanism of the market driving approach carried out by a global organisation with a corporate brand. Market driving is a new organisational approach to strategy that lacks a solid theoretical framework, but constitutes a reality of global firms such as IKEA, The Body Shop, Benetton, Dell, Hennes and Mauritz, Starbucks. LÄS MER

  4. 3. How to create a commercial experience : Focus on Leadership, Values and Organizational Culture

    Författare :Pernilla Ingelsson; Håkan Wiklund; Pia Sandvik Wiklund; Stefan Lagrosen; Mittuniversitetet; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Commercial experience; leadership; values; organizational culture; TQM; Kommersiell upplevelse; ledarskap; värderingar; organisationskultur; TQM; Other industrial engineering and economics; Övrig industriell teknik och ekonomi;

    Sammanfattning : A new kind of commercial offer is on the rise, that of a commercial experience. It is said to be the next progression of value after a service and that it is distinct from a service in several ways, two important being a) the provider having to create something new or memorable to the customer, i.e. LÄS MER

  5. 4. Children helping children? : Values and concerns in corporate charity

    Författare :Yelyzaveta Hrechaniuk; Anna Sparrman; David Moats; Nick Lee; Linköpings universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Competitions for children; Children s drawings; Creativity; Soft toys; Child design; Play; Child perspective; Children s perspective; Consumption; Money; Tävlingar för barn; Barnteckningar; Kreativitet; Mjukdjur; Design; Lek; Barnperspektiv; Barns perspektiv; Konsumtion; Pengar;

    Sammanfattning : The aim of this thesis is to explore corporate children's charity in practice. This is achieved by examining empirically a campaign organized by the company IKEA in collaboration with the non-profit organization Save the Children. LÄS MER

  7. 5. The Three Pillars of Sustainability : Juxtaposing two Swedish fashion companies and their corporate sustainability concepts

    Författare :Judith Katharina Nyfeler; Andrea Kollnitz; Stockholms universitet; []
    Nyckelord :HUMANIORA; HUMANITIES; Sustainability; brand values; ecology; corporate responsibility; slow fashion; Swedish fashion; modevetenskap; Fashion Studies;

    Sammanfattning : The fashion system has increasingly been imbued by ecology and sustainability. While in the recent years a lot on approaches to more sustainable consumption behaviour from the con- sumers’ side have been suggested, this study focuses on the very practice of how sustainabil- ity - in an applied matter - is realised within a fashion company. LÄS MER