Sökning: "consumer attitudes"

Visar resultat 1 - 5 av 42 avhandlingar innehållade orden consumer attitudes.

  1. 1. Drivers to and barriers against sustainable consumption : exploring the role of consumer anticipated emotions in the context of consumer adoption of alternative fuel vehicles

    Författare :Zeinab Rezvani; Johan Jansson; Maria Bengtsson; Patrick De Pelsmacker; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Consumer behavior; sustainable consumption; anticipated emotion; moral norm; attitudes; electric vehicles; alternative fuel vehicles; marketing; marknadsföring;

    Sammanfattning : With the increasing environmental problems, sustainable consumption is an important consumer behavior. Therefore, it is important to investigate further the significant drivers to and barriers against sustainable consumption, in order to increase the share of sustainable consumption and understanding of consumer behavior. LÄS MER

  3. 2. Drömmars värde : Varuhus och lotteri i svensk konsumtionskultur 1897-1939

    Författare :Orsi Husz; Arne Jarrick; Anders Berge; Peder Aléx; Stockholms universitet; []
    Nyckelord :HUMANIORA; HUMANITIES; consumption; consumer culture; consumer dreams; department store; shopping; consumer credit; shoplifting; lottery; gambling; state lottery; premium bonds; rationality; irrationality; hedonism; asceticism; money; morality; values; modernity; gender; class; History subjects; Historieämnen; Historia; Ekonomisk historia;

    Sammanfattning : The dissertation explores ideas about consumption in general and about consumer dreams in particular in early twentieth century Sweden. This is done in an analysis of two specific consumer environments –- the department store and the lottery. LÄS MER

  4. 3. Ready meals from the consumers' perspective : attitudes, beliefs, contexts and appropriateness

    Författare :Mia Prim; Inga-Britt Gustafsson; Gunnar Hall; John Edwards; Örebro universitet; []
    Nyckelord :attitude; consumer; context; food choice; meal; ready meal; situation; attityd; färdigmat; konsument; kontext; matval; måltid; situation; Culinary Arts and Meal Science; Måltidskunskap; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; Måltidskunskap; Culinary Arts and Meal Science;

    Sammanfattning : The aim of this thesis was to gain a deeper understanding of ready meal consumers and their demands regarding ready meal products in different situations. Data were gathered with one extensive postal survey and five focus group discussions. LÄS MER

  5. 4. Perception of Value of Money in Unfamiliar Currencies

    Författare :Amelie Gamble; Göteborgs universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Money attitudes; Currency attitudes; Value of money; Price evaluation; Consumer choise;

    Sammanfattning : The real value of money as well as the perceived value of money is subject to changes. Inflation and deflation are examples of changes in real value. It has been shown that these changes do not always correspond to changes in subjective value. LÄS MER

  7. 5. Post-Travel Consumtion - Country-of-Origin Effects of International Travel Experiences

    Författare :Annika Hallberg; Göteborgs universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; country-of-origin effects; international tourism; consumer behaviour; attitudes;

    Sammanfattning : .... LÄS MER