Sökning: "Maria Bengtsson"

Visar resultat 26 - 28 av 28 avhandlingar innehållade orden Maria Bengtsson.

  1. 26. A theory of experienced paradoxical tension in co-opetitive alliances

    Författare :Tatbeeq Raza-Ullah; Maria Bengtsson; Malin Näsholm; Devi Gnyawali; Marianne Lewis; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; co-opetition; paradox; tension; cognitive difficulty; emotional ambivalence; management; balance; capability; performance; företagsekonomi; Business Studies;

    Sammanfattning : Empirical research shows that co-opetition is a double-edged sword such that it can both help and hurt the achievement of desired performance outcomes. Despite the proliferation of co-opetitive alliances (i.e. LÄS MER

  3. 27. Drivers to and barriers against sustainable consumption : exploring the role of consumer anticipated emotions in the context of consumer adoption of alternative fuel vehicles

    Författare :Zeinab Rezvani; Johan Jansson; Maria Bengtsson; Patrick De Pelsmacker; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Consumer behavior; sustainable consumption; anticipated emotion; moral norm; attitudes; electric vehicles; alternative fuel vehicles; marketing; marknadsföring;

    Sammanfattning : With the increasing environmental problems, sustainable consumption is an important consumer behavior. Therefore, it is important to investigate further the significant drivers to and barriers against sustainable consumption, in order to increase the share of sustainable consumption and understanding of consumer behavior. LÄS MER

  4. 28. Innovative Behaviour of Small Firms : Essays on Small Firms' Internationalisation and Use of Online Channels

    Författare :Vladimir Vanyushyn; Håkan Boter; Maria Bengtsson; Robert Blackburn; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Innovation; small and medium-sized enterprises; Internet; marketing; internationalisation; Sweden; Finland; Innovation; små och medelstora företag; onlinekanaler; Internet; marknadsföring; internationalisering; Sverige; Finland; Business studies; Företagsekonomi; företagsekonomi; Business Studies;

    Sammanfattning : The spread of information technology and the dissolution of international borders have had a significant impact on the challenges and opportunities faced by today's small and medium-sized enterprises (SMEs). Innovative behaviour on the part of SMEs is a prerequisite for a successful transformation of the opportunities offered by these structural changes into growth and profitability. LÄS MER