Sökning: "Customer relationships"

Visar resultat 31 - 35 av 127 avhandlingar innehållade orden Customer relationships.

  1. 31. Trust in Different Types of Organizational Relationships : A Social Capital Perspective

    Författare :Sedigheh Sarah Ebadzadeh Semnani; Staffan Brege; Hossein Dadfar; Amjad Hadjikhani; Linköpings universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : The purpose of this thesis is to expand the understanding about the concepts of trust and social capital, and to explore their role in achieving desired organizational outcomes. The research followed a multiple case study approach, focusing on Iranian service providers. LÄS MER

  3. 32. Value co-creation as practice : On a supplier's capabilities in the value generation process

    Författare :Sarah Wikner; Ethel Brundin; Susanne ; Hertz; Björn Axelsson; Jönköping University; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Value co-creation; value-in-use; dynamic capabilities; supplier-customer relationships; Business studies; Företagsekonomi;

    Sammanfattning : How can suppliers contribute to their customers’ value creating processes? Although this question is crucial for firms’ collaboration with customers and for their competitiveness, it is not clear how firms co-create value with their customers. Research on value co-creation has increased notably the last years. LÄS MER

  4. 33. Customer-geared competition : a socio-Austrian explanation of Tertius Gaudens

    Författare :Anders Liljenberg; Handelshögskolan i Stockholm; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : Ever since the inception of market economy, competition is the propellant of such economic systems. This is most notably so at present with global economies on the verge of a so called ‘new’ market logic. Competition nevertheless remains an elusive phenomenon, something holding true in particular when it is said to coexist with cooperation. LÄS MER

  5. 34. Transition to Cloud Sourcing - Innovation and Competitive Advantage

    Författare :Mirella Muhic; Innovationsteknik; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; NATURVETENSKAP; NATURAL SCIENCES; Cloud sourcing; Innovation; Competitive Advantage; Cloud continuance; Business relationships; Cloud sourcing; Business relationships; Innovation; Competitive advantage; Cloud continuance;

    Sammanfattning : Looking into the topic of cloud sourcing, at first glance it might be seen as an off the shelf pay per use service that is easy and fast to adopt for most companies. Although in practice not all companies succeed with cloud sourcing. LÄS MER

  7. 35. A Value Co-Creation Perspective on Customer-Based Brand Equity Modelling for Tourism Destinations : A case from Sweden

    Författare :Tatiana Chekalina; Matthias Fuchs; Maria Lexhagen; William C. Gartner; Mittuniversitetet; []
    Nyckelord :Destination branding; customer-based brand equity; value co-creation; value-in-use; Åre; linear structural equation modelling;

    Sammanfattning : Tourism destinations all over the world increasingly embrace marketing and branding practices traditionally utilized by businesses. However, the literature on customer-based brand equity modelling and measurement for tourism destinations lacks the conceptual understanding of the complex relationships between tourists and the destination brand. LÄS MER