Sökning: "mundane experience"

Visar resultat 1 - 5 av 6 avhandlingar innehållade orden mundane experience.

  1. 1. On Consumer Experiences and the Extraordinary

    Författare :Sandhiya Goolaup; Göteborgs universitet; Göteborgs universitet; Gothenburg University; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; consumers’ lived experience; extraordinary experience; food; mundane experience; value creation; interpretative research;

    Sammanfattning : In today’s society, consumers are increasingly looking for experiences that are hedonic, positively intense, and intrinsically enjoyable, or what is called an extraordinary experience. Although, extraordinary experience as a concept has been gaining importance in consumer research, it still lacks both theoretical and empirical development. LÄS MER

  2. 2. Social Marketing through Events

    Författare :Henrik Jutbring; Göteborgs universitet; Göteborgs universitet; Gothenburg University; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Social marknadsföring; Evenemang; Beteendeförändring; Konsumentupplevelser; Publicitet; Framing theory; Social marketing; Events; Behaviour change; Consumer experience; Publicity; Framing theory;

    Sammanfattning : In today’s society, events are used as a mens to achieve a variety of goals, including increased tourism and economic improvement. Events also offer opportunities for communication, both through the visitor experience and through the publicity that is generated. LÄS MER

  3. 3. Urbanism Under Sail : An Archaeology of Fluit Ships in Early Modern Everyday Life

    Författare :Niklas Eriksson; Johan Rönnby; Anders Andrén; Jonas Nordin; Södertörns högskola; []
    Nyckelord :HUMANITIES; HUMANIORA; HUMANIORA; HUMANITIES; Seventeenth century; Urbanism; Shipwrecks; Historical; Historical Studies; Historiska studier; Östersjö- och Östeuropaforskning; Baltic and East European studies;

    Sammanfattning : In the seventeenth- and early eighteenth centuries, fluits were the most common type of merchant ship used in Baltic trade. Originally a Dutch design, the majority of all goods transported between Sweden and the Republic was carried on board such vessels. Far from all voyages reached their destination. LÄS MER

  4. 4. RHYTHM ARCHITECTURE : ON SEQUENTIAL ASPECTS OF MATERIALITIES IN URBAN SPACE

    Författare :Paulina Prieto De La Fuente; Institutionen för arkitektur och byggd miljö; []
    Nyckelord :HUMANIORA; HUMANITIES; HUMANIORA; HUMANITIES; URBAN SQUARE; RHYTHMANALYSIS; ARCHITECTURE; TIMELAPSE; EVERYDAY LIFE; FUNCTION;

    Sammanfattning : Even though architecture often might be conceived of as timeless, there has always been different ways of dealing with time in architectural discourse and practice. Since the early 20th century the temporal activities that goes on in and between buildings has, for example, been addressed by concepts such as function, flexibility and program. LÄS MER

  5. 5. Imagining Tourist Spaces as Living Spaces : Towards a Relational Approach to Alternatives and Morals in Tourism

    Författare :Solene Prince; Dimitri Ioannides; Sandra Wall-Reinius; Kevin Hannam; Mittuniversitetet; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Rural tourism; Volunteer tourism; ethnography; narratives; Bornholm; Sólheimar eco-village;

    Sammanfattning : Many actors are taking advantage of the flexible barriers to entry of the tourist industry to engage in the production of varied forms of tourism closely related to their lifestyle, professional and communal ambitions. With the increased popularity of forms of tourism bringing the guest close to the host, it becomes relevant to ask questions related to lived experiences and close encounters in tourism scholarship. LÄS MER