Sökning: "konsumenter – attityder"

Hittade 3 avhandlingar innehållade orden konsumenter – attityder.

  1. 1. Det var en lyckad semester! : Semesterfirande svenskars preferenser år 1938-1959

    Författare :Aurora Lewén; Mats Morell; Fredrik Sandgren; Stockholms universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; vacation; holiday; preferences; ekonomic history of Sweden; 1900s; consumption; consumer attitudes; tourism history; semester; preferenser; ekonomisk historia; Sverige; 1900-talet; konsumtion; konsumenter – attityder; turismhistoria; ekonomisk historia; Economic History;

    Sammanfattning : This licentiate thesis analyzes preferences among Swedish vacationers during the period of 1938-1959. The aim of the thesis is to closely examine these preferences in order to contribute to a more fully developed understanding of holiday-related consumption during the period. LÄS MER

  3. 2. Customer-Perceived Service-Quality and Technology-Based Self-Service

    Författare :Johan Anselmsson; Företagsekonomiska institutionen; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Nationalekonomi; economic policy; economic systems; economic theory; econometrics; Economics; service technology; customer characteristics; self-service technology; service marketing; Service quality; technology-based self-service; ekonometri; ekonomisk teori; ekonomiska system; ekonomisk politik; Management of enterprises; Företagsledning; management;

    Sammanfattning : This doctoral thesis deals with consumers’ attitudes towards serving them-selves with machines rather than being served by personnel. Its aim is to contribute to the theory of perceived service quality by providing a better understanding of customers’ attitudes and preferences when using technology-based self-service. LÄS MER

  4. 3. Understanding individual investors’ preferences and knowledge of sustainable investments

    Författare :Ida Ayu Agung Faradynawati; Ingalill Söderberg; Annina H. Persson; Misse Wester; Jeanette Carlsson Hauff; KTH; []
    Nyckelord :sustainable investments; risk-return preference; investment horizon; financial literacy; sustainability literacy; sustainable finance literacy; product literacy; information-seeking behavior; advice-seeking behavior; hållbara investeringar; risk-avkastningspreferenser; investeringshorisont; finanskunskap; hållbarhetskunskap; kunskap om hållbar ekonomi; informationssökande beteende; rådsökande beteende; Företagsekonomi; Business Studies;

    Sammanfattning : This thesis aims to contribute to the field of sustainable investment by investigating individual investors’ preferences and knowledge level of sustainable investments. To achieve this objective, this thesis examined the impact of investment-related attitudes and demographic characteristics on sustainable investment choices through secondary data analysis and assessed investors’ knowledge level regarding sustainable investments through a survey. LÄS MER