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Hittade 2 avhandlingar som matchar ovanstående sökkriterier.

1. 1. On the Value of Customer Loyalty Programs - A Study of Point Programs and Switching Costs

   Författare :Henrik Sällberg; Linköpings universitet; []
   Nyckelord :NATURVETENSKAP; NATURAL SCIENCES; loyalty programs; point programs; switching costs; Computer science; Datavetenskap; Economic Information Systems; Ekonomiska informationssystem;

   Sammanfattning : The increased prevalence of customer loyalty programs has been followed by an increased academic interest in schemes. This is partly because the Internet has made competition 'one click away'. It is also because information technology has made it more economical for firms to collect customer information by way of loyalty programs. LÄS MER

3. 2. Explorations in the New Economic Geography

   Författare :Fredrik Gallo; Nationalekonomiska institutionen; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Internationell ekonomi; International commerce; Majority Voting; Core-Periphery Model; Market Size Effect; Spatial Cournot Competition; Technological Lock-In; Technological Leapfrogging; Agglomeration; New Economic Geography;

   Sammanfattning : The point of departure of this thesis is the rapidly growing research field known as the New Economic Geography (NEG). It consists of four chapters, one introductory chapter and three self-contained theoretical studies. The chapters may be summarised as follows. The first chapter gives a brief account of the NEG. LÄS MER