Sökning: "Market-shaping strategies"
Hittade 3 avhandlingar innehållade orden Market-shaping strategies.
1. Market-Shaping as Meta-Strategy : A Strategy of Strategies
Sammanfattning : Markets are increasingly perceived as malleable systems constituted by actors that endogenously generate and shape the market. This view extends the traditional market view beyond the buyer-seller dyad and encompasses both directly market-related actors such as companies, suppliers, and buyers but also nonmarket actors such as regulators, lobbyists, journalists, activists, and the wider public. LÄS MER
2. The evolution of markets - A service ecosystems perspective
Sammanfattning : This conceptual dissertation aims to build an integrative and transdisciplinary framework of market evolution by reconnecting the study of innovations and markets, with help from the service ecosystems perspective. The service ecosystems perspective offers a processual, systemic, and institutional view on value creation, which is grounded in the axiomatic assumptions of service-dominant (S-D) logic. LÄS MER
3. Bridging Local Constraints and Global Priorities : The Shaping of Swedish Biogas Markets
Sammanfattning : Biogas offers a sustainable alternative to fossil fuels, promoting circularity and local economic growth. It is, therefore, increasingly prioritised by decision-makers within Sweden and the EU. Despite its advantages, the Swedish market is perceived as underachieving in terms of scale and penetration. LÄS MER