Sökning: "storyspreading."

Hittade 1 avhandling innehållade ordet storyspreading..

1. 1. Navigating in the knowledge era : metaphors and stories in the construction of Skandia's navigator

   Författare :Sofie Roy; Peter Dobers; Stockholms universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; knowledge; knowledge management; situated practice; balanced scorecards; linguistic tools; metaphors; stories; storymaking; storyspreading.; Business studies; Företagsekonomi; Business Administration; företagsekonomi;

   Sammanfattning : Within the dominant knowledge management literature, knowledge is often treated as a given, codifiable, and sharable strategic resource. Various tools have been developed to manage knowledge, and the focus of this thesis is on one such tool; the balanced scorecard. LÄS MER