Sökning: "relationship"

Visar resultat 1 - 5 av 6395 avhandlingar innehållade ordet relationship.

  1. 1. Critical Business Episodes : The Criticality of Damage Adjustment Processes in Insurance Relationships

    Författare :Mikael Gidhagen; Bo Edvardsson; Uppsala universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; business-to-business; claim settlement; corporate insurance; critical episode; critical incident; customer relationship; damage adjustment; feeling of security; financial services; insurance; insurance marketing; insurance relationship; intangibility; loss; marketing; professional services; relationship; relationship character; relationship context; relationship development; relationship marketing; relationship quality; service; services marketing; service quality; Företagsekonomi; Business studies; Företagsekonomi; Business Studies; företagsekonomi;

    Sammanfattning : Corporate insurance relationships involve a highly intangible professional service which provides the corporate customer with risk reduction. Insurance services are here defined as being composed of two elements: the delivery of a feeling of security, and, in the event of a loss, the damage adjustment and claim settlement. LÄS MER

  3. 2. Brand relationship management : den varumärkesbyggande processen

    Författare :Tony Apéria; Ingmar Tufvesson; Stockholms universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Brand relationship management; Varumärkesbyggande; Category management; ECR; Varumärkets personlighet; Relationsmarknadsföring; Brand identity prism; Projektiva tekniker; Retailer branding; Kapitalisering; Konsumentdialog; Varumärkesrelationer.; Business Administration; företagsekonomi;

    Sammanfattning : Syftet med avhandlingen är (1)att studera hur förändringar i konkurrens och samverkan på en marknad både påverkar användningen av varumärken och dialogen mellan varumärkesinnehavaren och konsumenten; (2)att diskutera hur dialogen mellan varumärkesinnehavaren och konsumenten kan utvecklas för att stärka relationen dem emellan.Den empiriska delen baseras på fem fallstudier. LÄS MER

  4. 3. Global Consumer Online Purchase Intention : A Relationship Approach

    Författare :Todd Drennan; Emilia Rovira Nordman; Cecilia Lindh; Aswo Safari; Arash Sadeghi; Mälardalens universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Online purchase intention; Global consumers; Relationship marketing; E-commerce; Global markets; Business Administration; företagsekonomi;

    Sammanfattning : In today's rapidly evolving digital landscape, understanding global consumer online purchase intention is paramount for firms to thrive in international markets. This dissertation investigates the evolving relationships between buyers and sellers online, focusing on the online purchase intention of consumers labeled as "global consumers". LÄS MER

  5. 4. Relationship-to-Profit : A Theory of Business, Markets, and Profit for Social Ecological Economics

    Författare :Jennifer B. Hinton; Sarah E. Cornell; Arnaud Diemer; Wiebren J. Boonstra; Eric Dacheux; Max Koch; Stockholms universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; NATURVETENSKAP; NATURAL SCIENCES; Sustainability; Sustainable economy; Sustainable business; Institutional analysis; Systems thinking; Post-growth economy; Degrowth; Not-for-profit business; Sustainability Science; vetenskap om hållbar utveckling;

    Sammanfattning : How does the relationship between business and profit affect social and ecological sustainability? Many sustainability scholars have identified competition for profit in the market as a key driver of social exploitation and environmental destruction. Yet, studies rarely question whether businesses and markets have to be profit-seeking. LÄS MER

  7. 5. ZrN based Nanostructured Hard Coatings : Structure-Property Relationship

    Författare :Phani Kumar Yalamanchili; Magnus Odén; Naureen Ghafoor; Emilio Jiménez-Piqué; Jon Andersson; Linköpings universitet; []
    Nyckelord :;

    Sammanfattning : Ever since the hard coatings have been introduced, there has been a constant push for better mechanical properties, which motivates for deeper understanding of the microstructure-mechanical properties correlation. The aim of this thesis is to extend the knowledge on how microstructural variation influences the deformation, fracture and wear behavior of ZrN based nanostructured coatings. LÄS MER