Sökning: "Emilia Rovira Nordman"

Hittade 3 avhandlingar innehållade orden Emilia Rovira Nordman.

  1. 1. Interaction across borders : a study about experiential knowledge development in internationalizing SMEs

    Författare :Emilia Rovira Nordman; Handelshögskolan i Stockholm; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : As globalization facilitates trade across geographical borders, more and more small and medium-sized enterprises (SMEs) take the opportunity to internationalize, sometimes even immediately after their start-up. To enhance our understanding of how SMEs internationalize, this dissertation investigates different means of interaction that SMEs employ in foreign business relationships to develop the experiential knowledge needed for further internationalization. LÄS MER

  2. 2. Global Consumer Online Purchase Intention : A Relationship Approach

    Författare :Todd Drennan; Emilia Rovira Nordman; Cecilia Lindh; Aswo Safari; Arash Sadeghi; Mälardalens universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Online purchase intention; Global consumers; Relationship marketing; E-commerce; Global markets; Business Administration; företagsekonomi;

    Sammanfattning : In today's rapidly evolving digital landscape, understanding global consumer online purchase intention is paramount for firms to thrive in international markets. This dissertation investigates the evolving relationships between buyers and sellers online, focusing on the online purchase intention of consumers labeled as "global consumers". LÄS MER

  3. 3. Sharecom internationalisation : Exploring business models, business ecosystems, and pathways to international expansion

    Författare :Heidi Coral Thornton; Richard A. Owusu; Emilia Rovira Nordman; Linnéuniversitetet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; sharing economy; sharecom; digital platform; business model; business ecosystem; entry strategy; internationalisation pathway; internationalisation; Business administration; Företagsekonomi;

    Sammanfattning : An ever-changing business landscape, rapid developments in digital technologies, and shifts in societal attitudes have paved the way for the sharing economy phenomenon. Over the past decade, sharing economy companies (sharecoms) have emerged in droves, shaking up industry structures globally with their innovative business models and novel valuecreating processes, which rely on the externalised resources. LÄS MER