Avancerad sökning
Hittade 1 avhandling som matchar ovanstående sökkriterier.
1. Internal corporate brand building : case studies of three Swedish service firms
Sammanfattning : The brand is often mentioned as the most valuable asset for a firm, and this is especially true for the brand that bears the company name, i.e., the corporate brand. LÄS MER
Resultatsidor:
1