Sökning: "Brita Hermelin"

Visar resultat 1 - 5 av 9 avhandlingar innehållade orden Brita Hermelin.

  1. 1. Geographies of Place Branding : Researching through small and medium sized cities

    Författare :Ida Andersson; Brita Hermelin; Gunnel Forsberg; Andy Pike; Stockholms universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Place branding; place marketing; small and medium sized cities; hotels; flagship buildings; policy tourism; policy boosterism; green cities; regional development; economic geography; Sweden; Växjö; geografi med kulturgeografisk inriktning; Geography with Emphasis on Human Geography;

    Sammanfattning : Place branding is commonly conceptualized with a focus on big cities, such as London, New York and Singapore, building from concepts and models from mainstream branding theory. In contrast to such conceptualizations, this thesis focuses on place branding in small and medium-sized cities. LÄS MER

  2. 2. Managing Distance : Small Firm Networks at the Geographic Margins

    Författare :Alexandre Dubois; Brita Hermelin; Andrew Copus; Dimitris Skuras; Stockholms universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; globalisation; periphery; small firms; embeddedness; extralocal networks; proximity; kulturgeografi; Human Geography;

    Sammanfattning : Small businesses located in the most sparsely populated and peripheral parts of Europe are frequently believed to be marginalised with respect to the processes of economic globalisation. This thesis proposes to explore an alternative perspective for understanding how small businesses that are located at the geographical margins engage with the globalised economy. LÄS MER

  3. 3. Att tillaga en region : Den regionala maten i representationer och praktik - exemplet Skärgårdssmak

    Författare :Susanna Heldt Cassel; Göran Hoppe; Brita Hermelin; Per Olof Hallin; Uppsala universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Social and economic geography; Kulturgeografi; Human geography; Kulturgeografi;

    Sammanfattning : The connection between specific foods and specific places has, over the course of the past decade or so, come to constitute an important instrument in regional development strategies. The objective of this thesis is to study how regions are created and communicated in discourses on regional food and to examine how representations of regions are interpreted, given meaning and materialised in social practice. LÄS MER

  4. 4. Från industrier till upplevelser : en studie av symbolisk och materiell omvandling i Bergslagen

    Författare :Max Jakobsson; Mats Lundmark; Brita Hermelin; Örebro universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; structural change; old industrial region; regional identity; culture; heritage; Bergslagen; place image; place marketing; Experience Economy; Experience Industry; Human geography; Kulturgeografi; Social and Economic Geography; Kulturgeografi;

    Sammanfattning : In old industrial regions traces from historical mining and production of iron and steel have become a valuable resource in developing a tourism industry and other experience-oriented industries in the post-industrial society. The so called Experience Industry became a buzz-word in regional development programs during the 2000´s. LÄS MER

  5. 5. Diffusion of Environmental Technology in a Megacity - A case study of Mexico City

    Författare :Santiago Mejía-Dugand; Leenard Baas; Olof Hjelm; Brita Hermelin; Linköpings universitet; []
    Nyckelord :Technology Diffusion; Environmental Technology; Megacities; Mexico City;

    Sammanfattning : In a world recently declared urban, each day technology plays a more important role in society. A majority of people seem to believe in technology not only for solving everyday problems and for supporting the current production and economic systems, but also for the redress of environmental problems that are caused to a large extent by the same technology that has driven society to the current standards. LÄS MER