Sökning: "consumer information search"

Visar resultat 6 - 10 av 13 avhandlingar innehållade orden consumer information search.

  1. 6. Smartphoned Tourists in the Phygital Tourist Experience

    Författare :Micol Mieli; Institutionen för tjänstevetenskap; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; smartphone; tourism; phygital; mediation; tourist experience; tourist information search; tourist behaviour; digitalization;

    Sammanfattning : The present thesis explores how the tourist experience is re-articulated through the mediation of smartphones. I adopt the postphenomenological theory of mediation as the overarching ontological position, placing the role of technologies on an ontological level, as mediators of perception and experience. LÄS MER

  3. 7. The impacts of network effects and multi-service provision on consumer switching costs in the Swedish telecommunications market

    Författare :Pratompong Srinuan; Chalmers tekniska högskola; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; broadband Internet; switching costs; tariff-mediated network effects; local network effects; calling clubs; Sweden; multiple-service; termination-based price discrimination;

    Sammanfattning : The Swedish telecommunications market has been liberalised since 1990s. Liberalisation gave an opportunity to several new entrants to enter to the market. Consumers also gained benefits from more telecom providers and services to choose from, and lower telecom prices. LÄS MER

  4. 8. Social Marketing through Events

    Författare :Henrik Jutbring; Göteborgs universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Social marknadsföring; Evenemang; Beteendeförändring; Konsumentupplevelser; Publicitet; Framing theory; Social marketing; Events; Behaviour change; Consumer experience; Publicity; Framing theory;

    Sammanfattning : In today’s society, events are used as a mens to achieve a variety of goals, including increased tourism and economic improvement. Events also offer opportunities for communication, both through the visitor experience and through the publicity that is generated. LÄS MER

  5. 9. An information system migration framework for the electricity industry control centers

    Författare :Leonel Plazaola Prado; KTH; []
    Nyckelord :electricity industry; electricity industry reforms; electricity industry control centers;

    Sammanfattning : The Electricity Industry Reforms (EIR) is a worldwidephenomenon that is inducing an intensive business orientedcontext in the organization, processes and functions of theElectricity Industry (EI). The electric power grid is nowtreated as the electricity market, the consumer as thecustomer, the power system activities are related to marketactors (i. LÄS MER

  7. 10. Topics in the industrial organization of electricity markets

    Författare :Jon Thor Sturluson; Handelshögskolan i Stockholm; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : This dissertation consists of four essays, all related to the field of Industrial Organization of electricity markets, in one way or another. It is far from being a concise overview of the field, but rather eclectic bits and peaces of a greater puzzle that’s being solved by a large group of people. LÄS MER