Sökning: "Joakim Wincent"

Visar resultat 1 - 5 av 8 avhandlingar innehållade orden Joakim Wincent.

  1. 1. On building competitiveness in strategic SME networks : empirical analysis of 54 firms in two networks

    Författare :Joakim Wincent; Luleå tekniska universitet; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Entreprenörskap och innovation; Entrepreneurship and Innovation;

    Sammanfattning : Most people would agree that today's business environment presents competitive challenges for SMEs. As such, strategic SME network participation has been suggested as a mean for surviving and staying competitive. LÄS MER

  3. 2. Brand building in the business-to-business context : The brand equity perspective

    Författare :Galina Biedenbach; Maria Bengtsson; Peter Hultén; Joakim Wincent; George Christodoulides; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Brand building; brand equity; brand management; business-to-business; customer experience; organizational buying behavior; professional services; rapport; role behavior; företagsekonomi; Business Studies;

    Sammanfattning : The main purpose of this doctoral dissertation is to investigate factors affecting B2B brand building by applying the brand equity perspective in the professional services context. Three peer-reviewed and published articles and one book chapter examine different aspects related to the enhancement of brand equity and brand building in the B2B context. LÄS MER

  4. 3. Understanding regional renewal and industry cluster emergence processes within the Swedish periphery

    Författare :Andrew Arbuthnott; Joakim Wincent; Jessica Eriksson; Peter Zettinig; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; industry emergence processes; regional renewal; industry clusters; periherial regions; Business studies; Företagsekonomi;

    Sammanfattning : There are many insightful writings revealing that regions within industrialised nations are able to renew their local business environments through building and supporting industry clusters. Such knowledge stems from research based on how to maintain and develop successful industry clusters located within central regions. LÄS MER

  5. 4. Learning among entrepreneurs in formal networks : Outcomes, processes and beyond

    Författare :Pontus Bergh; Maj-Britt Johansson Lindfors; Joakim Wincent; Tomas Mullern; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; formal learning networks; entrepreneurs; small and medium sized enterprises; learning outcomes; learning situation; Business studies; Företagsekonomi; företagsekonomi; Business Studies;

    Sammanfattning : This dissertation focuses on how entrepreneurs learn to acquire entrepreneurial knowledge and competence, which ultimately can open doors to business success. Contemporary critics suggest that programs designed to develop general competence are not sufficiently relevant to these entrepreneurs. LÄS MER

  7. 5. GAMLA VILLFARELSER och NYA VERKLIGHETER? : En studie om föreställningar och förutsättningar för entreprenörskap

    Författare :Cecilia Dalborg; Yvonne von Friedrichs; Joakim Wincent; Elisabeth Sundin; Mittuniversitetet; []
    Nyckelord :entreprenörskap; företagande kvinnor; risk; passion; självtillit; tillväxt; livscykel; jämställdhet; stödsystem;

    Sammanfattning : In most countries around the world, women owned businesses form an important and significant part of the overall entrepreneurship. Entrepreneurship is fundamental for the prosperity of a country and for that reason there are constant efforts in order to create a favourable and equal business condition. LÄS MER