Sökning: "market intelligence"

Visar resultat 1 - 5 av 22 avhandlingar innehållade orden market intelligence.

1. 1. Artificial market actors : explorations of automated business interactions

   Författare :Richard Gatarski; Fred van Raaij; Stockholms universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Artificial intelligence; Electronic commerce; Marknadsföring; Artificiell intelligens; Elektronisk handel; Business Administration; företagsekonomi;

   Sammanfattning : Digital machines (computer hardware and software) have been used to support business activities for over 50 years. During the past 10 years, these machines have changed profoundly in terms of numbers, types of application, and features. LÄS MER

3. 2. Creating market knowledge from big data: Artificial intelligence and human resources

   Författare :Jeannette Paschen; Esmail Salehi-Sangari; Stefanie Paluch; KTH; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Market knowledge; insights; big data; artificial intelligence; resource-based theory; resources; capabilities; machine learning; natural language processing; Marknadskunskap; insikter; big data; artificiell intelligens; resursbaserad teori; resurser; kapacitet; machine learning maskininlärning ; natural language processing naturlig språkbearbetning .; Industriell ekonomi och organisation; Industrial Economics and Management;

   Sammanfattning : The abundance of social media use and the rise of the Internet-of-Things (IoT) has given rise to big data which offer great potential for enhanced market knowledge for marketers. In the literature, market knowledge has been associated with positive marketing performance. LÄS MER

4. 3. Market orientation and public housing companies in the Swedish declining market

   Författare :Zahra Ahmadi; Hans Lind; Akmal S Hyder; Agneta Sundström; Desalegn Abraha; KTH; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Public housing companies; market strategies; market orientation; declining markets; private housing companies; Fastigheter och byggande; Real Estate and Construction Management;

   Sammanfattning : The licentiate thesis consists of three papers with the particular topic in public housing. They discuss how the public housing companies manage the transition to higher economic demands meeting increased customer and market requirements. LÄS MER

5. 4. Exploring Proactive Market Strategies : How Proactivity Shapes Value-Creation

   Författare :Harald Brege; Daniel Kindström; Johan Holtström; David Sjödin; Linköpings universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

   Sammanfattning : In discussions of firm strategy, proactivity is often mentioned as an enabler of effective goal accomplishment and high performance. However, it is rarely explained what, more precisely, being more proactive actually entails, or even indeed defined what is meant by the term ‘proactivity’ in this particular context. LÄS MER

7. 5. Intelligence Partitioning for IoT : Design Space Exploration for a Data Intensive IoT Node

   Författare :Irida Shallari; Mattias O'Nils; Muhammad Imran; Andreas Gerstlauer; Mittuniversitetet; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; IoT; Internet of Everything; smart sensor nodes;

   Sammanfattning : The technological shift towards the Internet of Everything has resulted in an ever-increasing interest in smart sensor nodes. The required deployment of these nodes in a variety of environments, powered by constrained energy sources such as energy harvester or conventional batteries, is reflected in the significant constraints in terms of energy consumption for the smart sensor node. LÄS MER