Sökning: "value community"
Visar resultat 1 - 5 av 251 avhandlingar innehållade orden value community.
1. Integrated Community Energy Systems
Sammanfattning : Energy systems across the globe are going through a radical transformation as a result of technological and institutional changes, depletion of fossil fuel resources, and climate change. Accordingly, local energy initiatives are emerging and increasing number of the business models are focusing on the end-users. LÄS MER
2. Zero magic : Shifting the Valuation Convention
Sammanfattning : Zero Magic is a trick for the financial markets, which has the capacity to undermine the perceived value of a publicly traded company and profit from this. Short selling is a way of profiting from loss: Making money if and when a target company loses in value. LÄS MER
3. Designing Interactive Value Development: Perspectives and Strategies for High Precision Marketing
Sammanfattning : This dissertation addresses the design of value productive episodes at the customer/firm boundary. Its purpose is: To provide perspective and help articulate strategies for increasing precision of the design of interactive marketing and value productive efforts at firm/customer boundaries. LÄS MER
4. Den särskiljande politiken. En analys av debatten om positiv särbehandling i USA
Sammanfattning : Affirmative action is a contested policy in both political and academic debates in the United States. It is a policy that has been in place for over three decades and it is now seen as well entrenched in various settings of society, especially in educational and professional areas. LÄS MER
5. Who is the Active Consumer? : Insight into Contemporary Innovation and Marketing Practices
Sammanfattning : There are consumers who engage in innovation and who cocreate value together with other consumers, and with producers, in relation to products. This thesis has the purpose of exploring the nature of this ‘active consumer’ from a firm perspective, and thereby providing an answer to the thesis-level research question: ‘What are the implications of the active consumer on innovation and marketing practices?’ Four papers, drawing on research in the fields of consumer innovation and value cocreation, are presented that contain findings about the knowledge of the active consumer (Paper I), support (Paper II) and management (Paper III) of the active consumer, and challenges with the active consumer (Paper IV). LÄS MER