Sökning: "tryckta annonser"

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  1. 1. Good Guys : A Cultural Semiotic Study of the Print Advertising of the Oil Industry (1900-2000)

    Författare :Pamela Vang; Jan Anward; Angelika Linke; Heidrun Kämper; Linköpings universitet; []
    Nyckelord :Oil industry; brand; print advertisements; communication; cultural semiotics; dialogism; myth; rhetoric; 20th century; Oljeindustrin; branding; tryckta annonser; kommunikation; kultursemiotik; dialogism; myt; retorik; 1900-talet;

    Sammanfattning : Oil is central to our lives and is the source of many of the conveniences that we take for granted. It can bring wealth and prosperity to individuals and to nations, but is also a source of political conflict and the consequences of its impact on the environment are only now beginning to be fully recognised. LÄS MER