Sökning: "service orientation"
Visar resultat 1 - 5 av 90 avhandlingar innehållade orden service orientation.
1. Service Orientation in Manufacturing Firms : Understanding Challenges with Service Business Logic
Sammanfattning : Globalisation and competition from low-cost countries has pushed manufacturing firms towards offering services to remain competitive. However, increasing the service orientation of a manufacturing firm to find new ways of value (co-)creation has presented several challenges, such as the fact that services do not provide the expected revenues, and resistance from both the sales force and from customers towards services. LÄS MER
2. Marknadsorientering i tjänsteföretag : en studie av försäkringsbolag
Sammanfattning : The background to this thesis is found in the growing importance of the marketing concept. The concept has been used frequently in articles in the past few years, in spite of lack of consensus about what it is. LÄS MER
3. Formal Approaches for Behavioral Modeling and Analysis of Design-time Services and Service Negotiations
Sammanfattning : During the past decade service-orientation has become a popular design paradigm, offering an approach in which services are the functional building blocks. Services are self-contained units of composition, built to be invoked, composed, and destroyed on (user) demand. LÄS MER
4. Vad betyder kundfokus? : En studie av närhet, kompetens och teknik
Sammanfattning : This is a dissertation about customer focus. Customer focus is a concept that can be understood in terms of giving the customer what the customer wants. LÄS MER
5. En gökunge i public service-boet? : Publikens roll i digitaliseringen av marksänd television
Sammanfattning : In a Swedish setting an audience orientation is applied to investigate public service TV in the ongoing development of terrestrial digital television. Focus is on institutionalized politics and public service TV companies Sveriges Television (Swedish Television) and Utbildningsradion (Education Radio). LÄS MER