Sökning: "product differentiation"

Visar resultat 1 - 5 av 71 avhandlingar innehållade orden product differentiation.

  1. 1. Knowledge, Product Differentiation and Trade

    Författare :Sara Johansson; Åke Andersson; Börje Johansson; Volker Nitsch; Högskolan i Jönköping; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Accessibility; Export; Human Capital; Innovation; Knowledge; Product Differentiation; Product Quality; Regional trade; Economics; Nationalekonomi;

    Sammanfattning : The purpose of this thesis is to analyze the influence of knowledge on the export performance of firms in different regions. More specifically, this study focuses on the impact of knowledge on the structure of regional export flows, in terms of horizontal and vertical product differentiation, as well as the geographical distribution of export flows. LÄS MER

  2. 2. Managing Product Architectures, A Study of Oganizational and Strategic Aspects

    Författare :Maximilian Pasche; Chalmers University of Technology; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; product development; product architecture; organization; modularization; contingencies; product platform;

    Sammanfattning : Product modularization and product platforms constitute two major approaches to product architecture management. These concepts are applied to enable firms to cost-efficientlyprovide a high degree of product variety and to achieve a high level of strategic flexibility. LÄS MER

  3. 3. Visual aesthetics in product development : A balance between commercial and creative imperatives

    Författare :Ingela Lindahl; Fredrik Nordin; Staffan Brege; Daniel Kindström; Tore Kristensen; Linköpings universitet; []
    Nyckelord :Visual aesthetics; product design; product development; furniture; designer products;

    Sammanfattning : The literature presents a number of advantages regarding companies’ strategic focus on product design, arguing that the dimension of visual aesthetics in products may help a company to create commercial success, e.g. through product differentiation and as a means of company brand recognition. LÄS MER

  4. 4. Functional product development : an explorative view

    Författare :Åsa Ericson; Luleå tekniska universitet; []
    Nyckelord :ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; TEKNIK OCH TEKNOLOGIER; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; ENGINEERING AND TECHNOLOGY; Funktionella produkter; Functional Product Development; Computer Aided Design; Datorstödd maskinkonstruktion;

    Sammanfattning : Embodied in the concept of functional products is a shift in view for manufacturing companies as providers of physical artefacts to service providers. Furthermore, differentiation by offering added value, increased commitment towards customers, life-cycle commitment for the physical artefact and close collaboration between manufacturing companies are characteristics of the concept of functional products. LÄS MER

  5. 5. Integration of technical functions for increased efficiency in the product development process

    Författare :Matts H. Carlsson; Chalmers University of Technology; []
    Nyckelord :differentiation; engineering; Product development; effectiveness; integration; integration mechanisms; infusion; coordination; cooperation; integration barriers; technical functions;

    Sammanfattning : .... LÄS MER