Sökning: "place"

Visar resultat 1 - 5 av 4313 avhandlingar innehållade ordet place.

  1. 1. Through the Looking Glass : An Identity-Based View of Place Branding

    Författare :Carola Strandberg; Maria Ek Styvén; Åsa Wallström; Eric Braun; Luleå tekniska universitet; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Place branding; identity-based place branding; place identity; place’s identity; places identity; places identities; place brand identity; place image; place brand image; self-congruity; self-congruence; place attachment; positive word-of-mouth; word-of-mouth; place advocacy; place ambassadorship; likelihood to stay; intention to stay; resident retention; stakeholders; residents; citizens; inhabitants; visitors; co-creators; co-creation; place brand; Industrial Marketing; Industriell marknadsföring;

    Sammanfattning : Places of today face intense global competition for crucial resources. Attracting visitors and retaining residents is vital especially for post-industrial cities and rural places facing a loss of traditional industrial jobs, and urbanization and centralization of the population and economy. LÄS MER

  3. 2. Communicating Place : Methods for Understanding Children's Experience of Place

    Författare :Sofia Cele; Lia Karsten; Stockholms universitet; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; children; place; interviews; photography; drawings; walks; communication; qualitative methods; Sweden; England; interactive; abstract; concrete; Human geography; Kulturgeografi;

    Sammanfattning : This dissertation explores how children communicate their experiences of place. It focuses on the qualitative methods of group interviews, walks, drawings and photographs, and asks how children communicate different aspects of place. LÄS MER

  4. 3. Becoming-place : (Re)conceptualising friluftsliv in the Swedish physical education and health curriculum

    Författare :Jonas Mikaels; Suzanne Lundvalll; Erik Backman; Chris Loynes; Gymnastik- och idrottshögskolan; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; relational materialism; place; curriculum; friluftsliv; Deleuze; Samhällsvetenskap Humaniora; Social Sciences Humanities;

    Sammanfattning : This thesis aims to critically examine taken for granted assumptions underpinning friluftsliv and outdoor education as a learning area in the curriculum, and to explore the educational potential of a place-responsive pedagogy. A growing body of critical research in outdoor studies suggest that there has been a discursive shift away from an activity-based personal and social development discourse, in favour of more critical awareness in outdoor education research. LÄS MER

  5. 4. En mötesplats fylld av mening : En studie om gemenskap och samarbete i skapandet av Arvikafestivalen

    Författare :Leena Hagsmo; Lars Aronsson; Lotta Braunerhielm; Johan Hultman; Karlstads universitet; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; social effects; social capital; place; sense of place; meeting place; activity space; festival organisation; Arvika Festival; Arvika; sociala effekter; socialt kapital; plats; känslan för plats; mötesplats; aktivitetsrum; festivalorganisation; Arvikafestivalen; Arvika; Kulturgeografi; Human Geography;

    Sammanfattning : This thesis explores what happens when people come together to pursue a common goal. It points to the importance for individuals to be part of a social context that they have chosen and how this belonging in turn can impact on the place where the phenomenon occurs. LÄS MER

  7. 5. Imagineering Place : The Branding of Five Chinese Mega-Cities

    Författare :Emma Björner; Per Olof Berg; Ali Yakhlef; Xiucheng Fan; Mihalis Kavaratzis; Stockholms universitet; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; China; Chinese mega-cities; city branding; fieldwork; ideology; imagery; images; imaginaries; imagineering; language; multiple case-study; place branding; power; företagsekonomi; Business Administration;

    Sammanfattning : Cities, regions, nations and other places have in recent decades become active participants in the global competitive economy, and now operate in a global marketplace, competing with other places all over the world for investors, tourists, residents and workforce. As a result, places use marketing and branding strategies and practices to gain reputation and competitive advantage. LÄS MER