Sökning: "offering"

Visar resultat 1 - 5 av 670 avhandlingar innehållade ordet offering.

1. 1. Enhancing the Industrial Service Offering : New Requirements on Content and Processes

   Författare :Christian Kowalkowski; Staffan Brege; Per-Olof Brehmer; Lars Witell; Linköpings universitet; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Industrial service offerings; Bundling; Customer relationships; Process interfaces; Industrial organisation; administration and economics; Industriell organisation; administration och ekonomi;

   Sammanfattning : The overall purpose of this thesis is to describe and analyse how capital goods manufacturers can enhance their industrial service offering.The theoretical basis of this research is found in services marketing, recognising co-creation of value, that the service process is an open production system and that the customer determines value as the manufacturer can only offer value propositions. LÄS MER

3. 2. The Gazelle in Ancient Egyptian Art : Image and Meaning

   Författare :Åsa Strandberg; Lana Troy; Lise Manniche; Uppsala universitet; []
   Nyckelord :HUMANIORA; HUMANITIES; gazelle; Egyptian art; Egyptian religion; hunt; offering; desert fauna; Heb Sed; Hathor; Solar Eye; Egyptology; Egyptologi; Egyptology; egyptologi;

   Sammanfattning : This thesis establishes the basic images of the gazelle in ancient Egyptian art and their meaning. A chronological overview of the categories of material featuring gazelle images is presented as a background to an interpretation. An introduction and review of the characteristics of the gazelle in the wild are presented in Chapters 1-2. LÄS MER

4. 3. Designing Interactive Value Development: Perspectives and Strategies for High Precision Marketing

   Författare :Patrick L Sweet; Företagsekonomiska institutionen; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; economic systems; economic theory; econometrics; Economics; business logics; internet marketing; offering; energy services; marketing communication; decision style; design; marketing; value; value strategy; economic policy; Nationalekonomi; ekonometri; ekonomisk teori; ekonomiska system; ekonomisk politik; Management of enterprises; Företagsledning; management;

   Sammanfattning : This dissertation addresses the design of value productive episodes at the customer/firm boundary. Its purpose is: To provide perspective and help articulate strategies for increasing precision of the design of interactive marketing and value productive efforts at firm/customer boundaries. LÄS MER

5. 4. On customer value : a study of the IT supplier Atea and three of its customers

   Författare :Sarah Serbin Wikner; Linköpings universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; customer value; selection process; offering content; offering process; customer value assessment; TECHNOLOGY; TEKNIKVETENSKAP; Business studies;

   Sammanfattning : At the turn of the twenty-first century, the PC company Dell was known for its "famous direct method" (Afuah and Tucci, 2003), which alludes to the direct business model. Dell created a tightly aligned business model that enabled it to manage away the need for its component inventories (Jonathan Bymes, 2003). LÄS MER

7. 5. Circling Concepts : A Critical Archaeological Analysis of the Notion of Stone Circles as Sami Offering Sites

   Författare :Marte Spangen; Anders Andrén; Bjørnar Olsen; Aleks Pluskowski; Stockholms universitet; []
   Nyckelord :HUMANIORA; HUMANITIES; Sami circular offering sites; northern Norway; Middle Ages; early modern period; history of archaeology; rituals; religion; osteoarchaeology; cultural heritage; authorised heritage discourse; neo-shamanism; rites and rights; socio-politics; emotional hegemony; materiality; arkeologi; Archaeology;

   Sammanfattning : The thesis discusses a category of cultural heritage that has been labelled "Sami circular offering sites", aiming to establish some basic facts about their origin, distribution and use, as well as their cultural and socio-political context and influence. The stone enclosures in question have been interpreted as Sami offering sites since the mid-19th century, but a discourse analysis of the research history indicates that this may have been based on a scholarly hypothesis rather than ethnographic or archaeological evidence. LÄS MER