Sökning: "new product development"

Visar resultat 6 - 10 av 823 avhandlingar innehållade orden new product development.

1. 6. New Product Newness and Benefits : A Study of Software Products from the Firms’ Perspective

   Författare :Sanjay Verma; Esbjörn Segelod; Lennart Bogg; Johan Frishammar; Mälardalens högskola; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; New Product Newness; New Product Benefits; Computer Software Product; Software Firm; Business and economics; Ekonomi; Industrial Economics and Organization; industriell ekonomi och organisation;

   Sammanfattning : It is widely believed among researchers as well as practitioners that there is a link between new product newness, or innovativeness, and benefits to the firm developing and marketing a product; more innovative products are generally expected to create more profit and growth. However, research findings are conflicting—positive-, negative-, and no-relationship have been reported between product newness and benefits by different researchers. LÄS MER

3. 7. A Foundation for Sustainable Product Development

   Författare :Sophie Hallstedt; Blekinge Tekniska Högskola; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; backcasting; decision processes; ecodesign; integrated; product development; sustainability principles; sustainable product development; strategic sustainable development;

   Sammanfattning : Product development is a particularly critical intervention point for the transformation of society towards sustainability. Current socio-ecological impacts over product life-cycles are evidence that current practices are insufficient. LÄS MER

4. 8. Visual aesthetics in product development : A balance between commercial and creative imperatives

   Författare :Ingela Lindahl; Fredrik Nordin; Staffan Brege; Daniel Kindström; Tore Kristensen; Linköpings universitet; []
   Nyckelord :Visual aesthetics; product design; product development; furniture; designer products;

   Sammanfattning : The literature presents a number of advantages regarding companies’ strategic focus on product design, arguing that the dimension of visual aesthetics in products may help a company to create commercial success, e.g. through product differentiation and as a means of company brand recognition. LÄS MER

5. 9. Development of Interdisciplinary Platforms Using System Objects

   Författare :Jonas Landahl; Chalmers tekniska högskola; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; product development; function-means modeling; configurable; product architecture; mass customization; concurrent engineering; interdisciplinary development; reconfigurable; production development; platform- based development; flexible; design reuse; adaptable; interchange of information; producibility; systems engineering;

   Sammanfattning : Conceptually “form follows function”, as stated by Louis Sullivan. Physically however, form follows producibility.There is an erroneous notion that many customers can be provided with customized products, produced without any battle. LÄS MER

7. 10. Elusive intangibles : Exploring the experience of authenticity in product development

   Författare :Per Kristav; Innovation; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Produkt och and varumärkesupplevelse; produkt och varumärkesvärde; produkt och varumärkesautenticitet; produkt och varumärkesbetydelse; abstrakta produktegenskaper.; Product experience; Brand experience; Product value; Brand value; Product Authenticity; Brand authenticity; Product meaning; Brand meaning; Product intangibles;

   Sammanfattning : When consumers buy a new product, they have expectations about what that product will deliver. The consumer’s rational reasoning may try to ascertain whether the technical performance of the product will be fulfilled. Nevertheless, the final word is often subjective. LÄS MER