Sökning: "mentala platser"

Hittade 4 avhandlingar innehållade orden mentala platser.

  1. 1. Textmedierade virtuella världar : Narration, perception och kognition

    Författare :Ulf Pettersson; Lars Elleström; Paul Tenngart; Linnéuniversitetet; []
    Nyckelord :HUMANIORA; HUMANITIES; intermediality; virtual worlds; possible worlds; fictional worlds; storyworlds; reader response; semiotics; Gestalt psychology; cognitive linguistics; cognitive psychology; cognitive poetics; reading process; mental models; situation models; schemata; scripts; narratology; diegetic levels; focalization; transactional theory; iconicity; immersion; aesthetic illusion; gaps; concretization; mental places; integration network models; blending; conceptual metaphors; Intermedialitet; läsprocess; mentala bilder; mentala modeller; möjliga världar; fiktionsvärldar; virtuella världar; mentala platser; semiotik; kognitionsforskning; kognitiv semantik; kognitiv lingvistik; kognitiv poetik; narratologi; fokalisering; diegetiska nivåer; luckor; schemata; scripts; estetisk illusion; ikonicitet;

    Sammanfattning : This thesis synthezises theories from intermedia studies, semiotics, Gestalt psychology, cognitive linguistics, cognitive psychology, cognitive poetics, reader response criticism, narratology and possible worlds-theories adjusted to literary studies. The aim is to provide a transdisciplinary explanatory model of the transaction between text and reader during the reading process resulting in the reader experiencing a mental, virtual world. LÄS MER

  3. 2. Praxitopia : How shopping makes a street vibrant

    Författare :Devrim Umut Aslan; Institutionen för tjänstevetenskap; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Shopping; Consumption; Place; Cities; Practice Theory; Video Ethnography;

    Sammanfattning : During recent decades, shopping’s geographical manifestations have altered radically and the presumed ‘death’ of town centre retailing has become a public concern. The social, cultural, and economic backgrounds of this decentralisation of retail and its effects on city life have been studied comprehensively. LÄS MER

  4. 3. Den mångfacetterade marknadsorienteringsprocessen

    Författare :Sofia Isberg; Maria Bengtsson; Tore Strandvik; Umeå universitet; []
    Nyckelord :konstruktioner av marknaden; interaktioner; gränser; marknadsorientering; företagsekonomi; Business Studies;

    Sammanfattning : Hur blir marknadsorientering till? Såväl i marknadsorienteringslitteraturen som i företag framhålls vikten av att sätta ”kunden i fokus”. Genom att svara mot kundernas behov och önskemål för-väntas företagen vinna konkurrensfördelar och därmed bättre lönsamhet. LÄS MER

  5. 4. Generative learning management : A dual-role model for creativity in organizations

    Författare :Peter Österberg; Institutionen för psykologi; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Generative learning management; leadership style; goal-setting; decentralization; creativity;

    Sammanfattning : A main purpose of this thesis was to develop a model of leadership style named Generative Learning Management (GLM), thought to influence goal-oriented interpersonal creativity in organizations, and to test this model. Creativity is a complex consisting of both novelty and usefulness and it is a general mental ability that is determined by the interplay between different regions in a normally functioning human brain. LÄS MER