Sökning: "marketing events"
Visar resultat 11 - 15 av 26 avhandlingar innehållade orden marketing events.
11. Ett hållbart minne? Historiebruk kring Georg Carl von Döbeln 1848-2009
Sammanfattning : The purpose of this thesis is to examine the use of history in relation to General Georg Carl von Döbeln (1758–1820), a prominent Swedish commander in the “Finnish War” of 1808–1809. The empirical material is extensive and includes, among others, a dissertation, biographies, movies, newspapers and weekly journals, an opera, a radio play, novels, a students’ farce, theatre plays, video recordings from various commemorative events, and annuals. LÄS MER
12. pop
Sammanfattning : How do pop musicians manage on fields of tension between Homo Economicus and Homo Creatus? How do they organize themselves and their worlds combining creativity and commerce? This way of addressing the question assumes pop to be performed on a borderline between culture and commerce. Pop musicians´ comments do however not support the much favoured idea of art and business as dichotomous forces. LÄS MER
13. Ett hållbart minne? Historiebruk kring Georg Carl von Döbeln 1848 – 2009
Sammanfattning : Abstract Dybelius, A. 2012: Ett hållbart minne? Historiebruk kring Georg Carl von Döbeln 1848–2009. (A sustainable memory? The use of history in relation to Georg Carl von Döbeln 1848– 2009.) Avhandling från Institutionen för historiska studier, Göteborgs universitet. LÄS MER
14. Hepatic 3D spheroids as a model system for drug-induced liver injury and cytochrome P450 induction
Sammanfattning : Drug-induced liver injury (DILI) is a major cause of post-marketing drug withdrawals and restricted-use warnings. In addition, unexpected adverse hepatic drug reactions occurring in the clinical phases of development are a major reason for drug attrition. LÄS MER
15. Service, Regulations, and Ports : An Actor-Network perspective on the social dimension of Service-Dominant Logic
Sammanfattning : Something has happened in the field of Service Studies. With the introduction of what has been called Service Dominant Logic a large proportion of the established theories related to service as a phenomenon has been challenged. From previously having been defined as something different from the tangible things we buy (goods); i.e. LÄS MER