Sökning: "magnus Söderlund"
Visar resultat 1 - 5 av 7 avhandlingar innehållade orden magnus Söderlund.
1. Omvärldsmodeller hos beslutsfattare i industriföretag : en studie av svenska leverantörer till fordonsindustrin
Sammanfattning : I denna avhandling studeras hur beslutsfattare tänker på förhållandet mellan det företag i vilket de arbetar och företagets omvärld. Avhandlingen syftar till att blottlägga "modeller" som beslutsfattare måste använda för att överhuvudtaget kunna hantera information om företagets omvärld. LÄS MER
2. Changing the servicescape : The influence of music and self-disclosure on approach-avoidance behavior
Sammanfattning : The purpose of this thesis is to investigate and understand the effect of a servicescape’s ambient and social conditions on consumers’ Approach/Avoidance behavior in a retail context. More specifically, this thesis investigates the effect of music (ambient stimuli) and employees’ self-disclosure (social stimuli) on consumers’ Approach/Avoidance behavior in a retail store. LÄS MER
3. Proactivity in Service Failure and Service Recovery
Sammanfattning : Although service failure and service recovery have been extensively researched, service employees struggle to recover an increasing number of customer complaints. The overall aim of this thesis is to explain the role of customer and employee proactivity in service failure and service recovery. LÄS MER
4. Essays on Consumers’ Socially Responsible Decision Making
Sammanfattning : Identity has important implications for consumers’ choices in the marketplace. While prior research has mainly studied identity at the individual level, consumers’ social identities are growing more relevant in the marketplace. This dissertation examines how these social identities affect socially responsible decision-making. LÄS MER
5. Development and evaluation of a web application for stress management : Supporting behaviour change in persons with work related stress
Sammanfattning : Stress is the most common reason for sick leave in Sweden. Stress can lead to health-related problems such as burnout syndrome, depression, sleep disorders, cardiovascular disease and pain. It is important to handle stress at an early stage before it could lead to health-related problems. The web enables to reach many persons at a low cost. LÄS MER