Sökning: "kommunikationsstrategi"

Hittade 3 avhandlingar innehållade ordet kommunikationsstrategi.

  1. 1. Dressed for success : designing and managing regional strategic networks

    Författare :Edith Andresen; Lars Hallén; Martin Johanson; Lars Silver; Mittuniversitetet; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; RSNs; regional development; actors; resources; activities; performance; commitment; hub-tasks; communication strategy; cooperation; entrepreneurship; Regionala strategiska nätverk; regional utveckling; aktörer; resurser; aktiviteter; resultat; engagemang; navets uppgifter; kommunikationsstrategi; samarbete; entreprenörskap; Business studies; Företagsekonomi;

    Sammanfattning : Inter-organizational network initiatives such as regional strategic networks (RSNs) are often used by firms and public agencies to support regional development and competitiveness. RSNs are designed networks managed by a hub and financed by public or private means. LÄS MER

  2. 2. Growth intentions and communicative practices : Strategic entrepreneurship in business development

    Författare :Pia Ulvenblad; Åsa Lindholm-Dahlstrand; Lars Bengtsson; Anders W Johansson; Högskolan i Halmstad; []
    Nyckelord :SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Strategic entrepreneurship; communication; growth intention; Business studies; Företagsekonomi;

    Sammanfattning : This thesis focuses on the “will and skill” of individuals who take part in activities of running a business. The aspect of “will” is studied in terms of growth intentions and the aspect of “skill” is studied in terms of communicative practices. LÄS MER

  3. 3. Growth Intentions and Communicative Practices - Strategic Entrepreneurship in Business Development

    Författare :Pia Ulvenblad; Institutet för Ekonomisk forskning; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; communicative practice; communication strategy; growth intention; strategic entrepreneurship; Growth;

    Sammanfattning : This thesis focuses on the “will and skill” of individuals who take part in activities of running a business. The aspect of “will” is studied in terms of growth intentions and the aspect of “skill” is studied in terms of communicative practices. LÄS MER