Sökning: "financial marketing"
Visar resultat 1 - 5 av 41 avhandlingar innehållade orden financial marketing.
1. Critical Business Episodes : The Criticality of Damage Adjustment Processes in Insurance Relationships
Sammanfattning : Corporate insurance relationships involve a highly intangible professional service which provides the corporate customer with risk reduction. Insurance services are here defined as being composed of two elements: the delivery of a feeling of security, and, in the event of a loss, the damage adjustment and claim settlement. LÄS MER
2. Understanding the relationships between bank-customer relations, financial advisory services and saving behavior
Sammanfattning : While the saving environment has become more complex in recent years, so has the demand for individual activity. Important impetuses include financial deregulation, globalization, technological change, and reformed pension systems. LÄS MER
3. Hit med pengarna! : Sparandets genealogi och den finansiella övertalningens vetandekonst
Sammanfattning : Idag pågår i hela västvärlden försök att finansiellt utbilda allmänheten. Vi möts överallt av finansiell reklam. I de nya budskapen om bra finansiellt beteende finns en ny slags moralism – det är tesen i denna avhandlings kritiska genealogi över penningsparandets påbjudna sanningar, moral och känsloliv under två århundraden. LÄS MER
4. Social marketing for injury prevention : changing risk perceptions and safety-related behaviors among New York farmers
Sammanfattning : In the U.S., work-related death is an all too familiar occurrence on farms. Tractor overturns continue to be the most frequent cause of these fatalities. LÄS MER
5. Rådgivningsansvar – särskilt avseende finansiell rådgivning och investeringsrådgivning
Sammanfattning : The liability incurred with respect to advisory services, particularly with respect to financial and investment advice, is the subject of this thesis. A number of factors that have influenced developments within the societal and regulatory environments in which advisory services are provided, primarily with respect to financial advice, are examined. LÄS MER