Sökning: "destination"

Visar resultat 1 - 5 av 221 avhandlingar innehållade ordet destination.

1. 1. Relational Destination Development : Case Studies on the Significance of Tourism Networks

   Författare :Sara Nordin; Anders Malmberg; Håkan Håkansson; Magnus Bohlin; Uppsala universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; economic geography; tourism geography; local development; destination; tourism; networks; social capital; destination governance; clusters; tourism innovation; evolution; Åre Sweden; Icehotel;

   Sammanfattning : Destination development has become a key issue in local and regional development. In particular, many governments recognize the industry's potential for fostering economic growth and development. LÄS MER

3. 2. Destinationsmarknadsföring : en studie av turism ur ett producentperspektiv

   Författare :Yvonne von Friedrichs Grängsjö; Lars-Johan Lindqvist; Stockholms universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; tourism; destination marketing; relationships; network; co-operation; competition; norms; Marknadsundersökning; turism; marknadsföring; företagssamarbete; marknadsanalys; marknadsforskning; platsmarknadsföring; Business Administration; företagsekonomi; Business studies;

   Sammanfattning : The analysis of the marketing of a tourist destination brings into question quite different issues than those that apply to a single company. The marketing of a tourist destination demands the participation of many stakeholders, because of the complexity of the tourist product and the fact that the production and the consumption of the product both take place at the destination. LÄS MER

4. 3. Destination employment? : Contradictions and ambiguities in Swedish labour market policy for newly arrived migrants

   Författare :Elin Ennerberg; Åsa Lundqvist; Sven Hort; Lunds universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

   Sammanfattning : .... LÄS MER

5. 4. Producing, branding and managing multifaceted tourist destinations: Cartagena, Colombia, as a study case

   Författare :Narcís Bassols Gardella; Antonio Paolo Russo; Andrew Smith; Universitat Rovira i Virgili. Departament de Geografia; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; tourism; destination making; destination management; place branding; destination marketing; sun and sand; heritage production; heritage management; built military heritage; urban development; city planning; stakeholders’ management; top-down branding; bottom-up branding; icons; multifaceted destinations; destination lifecycle; critical theory; critical geographies; Cartagena de Indias; Colombia; Caribbean; Latin America; turisme; màrqueting de destinacions; gestió de destinations; producció de destinacions; brànding territorial; sol i platja; producció de patrimoni; gestió del patrimoni; patrimoni militar construït; desenvolupament urbà; planificació urbana; management d’actors; brànding top-down; brànding bottom-up; icones; destinacions polifacètiques; cicle de vida de les destinacions; teoria crítica; geografia crítica; Cartagena d’Índies; Colòmbia; Carib; Amèrica Llatina.; Geography; Geografi;

   Sammanfattning : The present dissertation intends to unveil some of the dynamics and processes found in multifaceted destinations. Two broad conceptual areas are considered in order to conceptualize and analyse the issues found in such places: destination making and destination management. LÄS MER

7. 5. A marketing design approach to destination development

   Författare :Eva Maria Jernsand; Göteborgs universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; destination development; place branding; participatory design; experience innovation;

   Sammanfattning : An increasing demand for environmental, socio - cultural and political aspects has led to that more integrated methods of tourism planning has evolved, which emphasize sustainability as a key fa c- tor. However, it is argued that the term sustainability is used carelessly and that the social aspect is often overlooked. LÄS MER