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Visar resultat 1 - 5 av 1851 avhandlingar som matchar ovanstående sökkriterier.

1. 1. Marknadsorientering i tjänsteföretag : en studie av försäkringsbolag

   Författare :Jan-Erik Jaensson; Umeå universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; market orientation; the marketing concept; service marketing; insurance companies; market information; strategy; organizational change; support system; customer meeting; marknadsföring; försäkringsbolag; Sverige; företagsekonomi; Business Studies;

   Sammanfattning : The background to this thesis is found in the growing importance of the marketing concept. The concept has been used frequently in articles in the past few years, in spite of lack of consensus about what it is. LÄS MER

3. 2. Uppförandekoder som etisk varumärkning? : Ansvar i företag med globala värdekedjor

   Författare :Johanna Fernholm; Hans Rämö; Per-Olof Berg; Susse Georg; Stockholms universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Corporate social responsibility; globalization; ethical codes of conduct; sweatshops; ethical consumption; CSR communication; ethical branding; staging of responsibility; legitimacy; value chain; companies; NGOs; företagsekonomi; Business Administration;

   Sammanfattning : Since the late 1990s, the presence of ethical codes of conduct in companies has increased dramatically, especially in companies with strong brands, as well as in industries where companies outsource business to suppliers in low-income countries. The demands on, and renewed interest in, companies taking social responsibility, as often summarized in the concept of corporate social responsibility (CSR), for problems in their value chains, seems thus intertwined with the processes of globalization. LÄS MER

4. 3. Participation i företag : en jämförelse mellan ett jugoslaviskt och ett svenskt tobaksföretag

   Författare :K. Maria Hedvall; Stockholms universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Svenska Tobaks AB Härnösandsfabriken; Arbete; Arbetsmarknad; Medbestämmande; Sverige; Jugoslavien;

   Sammanfattning : .... LÄS MER

5. 4. Information Technology Outsourcing in Large Companies in Sweden : A Perspective on Risks, Relationships and Success Factors

   Författare :Georg Hodosi; Lazar Rusu; Björn Johansson; Stockholms universitet; []
   Nyckelord :NATURVETENSKAP; NATURAL SCIENCES; IT outsourcing; risk factors; important factors; ITO relationships; success factors; transaction cost theory; IT outsourcing decision makers; design science research; survey research; large companies; private companies; Computer and Systems Sciences; data- och systemvetenskap;

   Sammanfattning : This thesis investigates large private companies in Sweden that have outsourced their information technology (IT). A considerable proportion of IT outsourcing (ITO) is unsuccessful. LÄS MER

7. 5. Organisationers ideologiska ansikten : om grundläggande föreställningar i mindre företag

   Författare :Maj-Britt Johansson-Lindfors; Umeå universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; small companies; deep structure; surface structure; ideology; directing function; controlling function;

   Sammanfattning : The question raised in this study is: Why are similar companies so different? That is, why do companies of the same size, in the same line of business, and with the same organizational structures, etc., function in different ways? The answer to these questions is expected to be found through knowledge of basic ideas in companies. LÄS MER