Sökning: "Retailing"
Visar resultat 21 - 25 av 57 avhandlingar innehållade ordet Retailing.
21. Voluntary Information Sharing, Retail Pricing and Firm Performance
Sammanfattning : Online information sharing by firms has created an unprecedented amount of data to analyze by researchers. While conclusions from research should be drawn with basis in sound theory, there has also emerged a need to supplement these theoretical considerations with advanced data collection, storage and analysis as well as reporting to decisionmakers. LÄS MER
22. Retailing Retold: Unfolding the Process of Image Construction in Everyday Practice
Sammanfattning : Retailing Retold offers an alternative approach to the analysis of how international retail images are translated across national boundaries. The approach extends the view on image in previous research as an instrument for monitoring the effects of marketing strategies on consumers’ perceptions of the retailer. LÄS MER
23. Sustainable Supply Chain Management in Food Retailing : Insights into corporate practice of managing supplier relationships
Sammanfattning : Addressing sustainability concerns in supply chain operations can be a matter of long-term business survival for food retailers. However, regardless of whether it is perceived as a risk or market opportunity, acting across the value chain to address unsustainable production and consumption practices has been a constant challenge. LÄS MER
24. One size fits all? Understanding shopper responses towards integration activtites in omnichannel retailing
Sammanfattning : Contemporary shopper journeys often entail myriad interactions, including online or offline stores, smartphone applications, social media platforms and mass communication. Shoppers typically expect to shop seamlessly across interactions, leading retailers to develop omnichannel strategies focused on integrating such interactions. LÄS MER
25. Understanding the effects of retailer attributes on customer responses in online grocery retailing
Sammanfattning : Online grocery shopping is gaining importance for both customers and retailers. Retailers have recognized the importance of online grocery as an extension of their existing business model, serving as drivers for their marketing and growth strategies. LÄS MER