Sökning: "Offensiv kvalitetsutveckling"
Visar resultat 6 - 8 av 8 avhandlingar innehållade orden Offensiv kvalitetsutveckling.
6. Quality management and sustainability : exploring stakeholder orientation
Sammanfattning : In today's society, organisations are exposed to stiff competition, and wants and expectations might change rapidly. In order to survive, all organisations must meet wants and expectations from a number of actors who can cause the organisation to fail. These actors are called stakeholders. LÄS MER
7. Customer value in commercial experiences : Expecting the unexpected
Sammanfattning : To an ever greater extent, customers desire experiences that are highly emotional, personally designed and memorable. Today’s customer has an increasing need to be entertained and often searches for pleasurable offerings of hedonic value. LÄS MER
8. How to create a commercial experience : Focus on Leadership, Values and Organizational Culture
Sammanfattning : A new kind of commercial offer is on the rise, that of a commercial experience. It is said to be the next progression of value after a service and that it is distinct from a service in several ways, two important being a) the provider having to create something new or memorable to the customer, i.e. LÄS MER