Sökning: "Non-conscious influences"
Hittade 3 avhandlingar innehållade orden Non-conscious influences.
1. Is consumer decision-making out of control? : non-conscious influences on consumer decision-making for fast moving consumer goods
Sammanfattning : Most literature on consumer decision-making concentrate on which attributes a certain brand evokes, how a brand is evaluated, or how well a brand can stand the competition of another brand. This is a bit funny since one of the most obvious aspects of decision-making for fast moving consumer goods (FMCGs) is that most products are never considered. LÄS MER
2. Exploration des mécanismes non conscients de la perception de la parole: approches comportementales et électroencéphalographiques
Sammanfattning : Although a lot of information is available from our environment at every moment, only a small part gives rise to a conscious percept. It is then legitimate to wonder which mechanisms are involved in the perception phenomenon. LÄS MER
3. Placebo effects in health and disease : how expectations shape treatment outcomes
Sammanfattning : The context in which a medical treatment is administrated influences treatment outcomes. As of today, the health care system has little knowledge about the non-specific components that contribute to the positive effect of a given therapy, often referred to as the placebo component, and how this may be harnessed in order to maximize treatment effects. LÄS MER