Sökning: "Martin Edvardsson"
Hittade 3 avhandlingar innehållade orden Martin Edvardsson.
1. Cryptic Female Choice and Male Mating Behaviour : Sexual Interactions in Beetles
Sammanfattning : The importance of cryptic female choice, i.e. female post-copulatory influence over male reproductive success, in driving the evolution of male traits remains controversial. The main aim of this thesis was to understand the post-copulatory consequences of sexual interactions and the importance of cryptic female choice in two species of beetle. LÄS MER
2. The Leader of the Pack : A Service Perspective on Packaging and Customer Satisfaction
Sammanfattning : Almost everything we as consumers buy in a store has a package. Packages have many functions – some, if not all, present marketers with the opportunity to gain competitive advantages. LÄS MER
3. Fit in to stand out : An experience perspective on value creation
Sammanfattning : In order to grow and survive, a firm must create value with consumers in ways that both fit in with consumer demands and stand out from competitors. Focusing on and understanding consumer and firm assessments of value and creation of value has become a central scope in the contemporary strategic management and marketing literature for understanding and explaining firm survival and success. LÄS MER