Sökning: "Mart Ots"
Hittade 2 avhandlingar innehållade orden Mart Ots.
1. Written news at the crossroads : Entrepreneurial processes of reproduction and novelty in an institutional field in crisis
Sammanfattning : This dissertation explores entrepreneurial processes in an institutional field incrisis. It is based on the inductive reinterpretation of four original papers that, combined, study activities of individuals searching for solutions to organizational problems in incumbent and startup newspapers. LÄS MER
2. Craft production in the Kingdom of Crystal (Glasriket) and its visual representation : Constructing authenticity in cultural/marketing production
Sammanfattning : Authenticity is a core concept and phenomenon in contemporary marketing, as both marketers and consumers seek the authentic. Individuals, companies, and industries all work to establish and accomplish authenticity for themselves and related stakeholders. LÄS MER
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