Sökning: "Marketing work"
Visar resultat 6 - 10 av 126 avhandlingar innehållade orden Marketing work.
6. Three Faces of Diversity Rhetoric : Managerialization, marketing and ambiguity
Sammanfattning : Over the past decades, the language of diversity management has spread from the US to many parts of the world, including Sweden, where it emerged in the mid 1990’s. Consisting of three papers, this thesis contributes to the field of critical diversity studies by examining the multifaceted character of diversity rhetoric among Swedish diversity consultants. LÄS MER
7. Volontärerna : Internationellt hjälparbete från missionsorganisationer till volontärresebyråer
Sammanfattning : A new form of foreign travel called “voluntourism” has emerged in Sweden. In advertisements that invite to “make a difference”, travel agencies promote short- term aid opportunities at for example orphanages or schools in Africa, Asia, and Latin America. International volunteer work is nothing new. LÄS MER
8. Marketing for Life Cycle Thinking
Sammanfattning : The concept of “life cycle thinking” creates possibilities for major improve¬ments in environ¬mental performance, but compels companies to look beyond their own immediate sites and operations to consider the broader picture of their products’ or services’ environmental impact. This thesis seeks to explore company attempts to implement such life cycle thinking (LCT), and how this connects with their self-inte¬rest in terms of market success. LÄS MER
9. ”Liksom ett annat uppdrag” : iscensättning av social rättvisa i musikundervisningens retorik och praktik
Sammanfattning : The aim of this thesis is to identify, describe, and problematize constructions of social justice in Swedish music education. The thesis has an ethnographic design, and presents four empirical studies. LÄS MER
10. Social marketing for injury prevention : changing risk perceptions and safety-related behaviors among New York farmers
Sammanfattning : In the U.S., work-related death is an all too familiar occurrence on farms. Tractor overturns continue to be the most frequent cause of these fatalities. LÄS MER
