Sökning: "Market knowledge"

Visar resultat 21 - 25 av 801 avhandlingar innehållade orden Market knowledge.

  1. 21. Market offer development : industrial experiences in a business-to-business context

    Författare :Oskar Brännström; Luleå tekniska universitet; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Datorstödd maskinkonstruktion; Computer Aided Design;

    Sammanfattning : A company’s competitive advantage is best understood in its ability to fill its relationships with a unique and meaningful value. Especially in business-to-business relationships value is complex and abstract, so complex that the product alone is not a meaningful representation of that value. LÄS MER

  3. 22. Knowledge maturity as decision support in stage-gate product development : a case from the aerospace industry

    Författare :Christian Johansson; Andreas Larsson; Marco Bertoni; Dave Randall; Luleå tekniska universitet; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Knowledge Maturity; Knowledge Management; Stage-Gate; Decision Support; Product Development; Product-Service Systems; Aerospace; Funktionella produkter;

    Sammanfattning : In today’s fast-paced industry where fight for market share is fierce and reaching the market ahead of competition imperative, product development is a target for lead-time reductions. In this context, in product development in stage-gate processes, decisions need to be made even though knowledge and information are scarce and flawed. LÄS MER

  4. 23. Att navigera på en skolmarknad : en studie av valfrihetens geografi i tre skolor

    Författare :Anna Ambrose; Nihad Bunar; Katarina Gustafson; Daniel Sundberg; Stockholms universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; geography of school choice; place and space; school choice strategies; marketisation; rumours; school habitus; hot and cold knowledge.; skolvalfrihetens geografi; plats och rum; strategier för skolval; marknadisering; skol habitus; rykten; skolmarknad; Child and Youth Science; barn- och ungdomsvetenskap;

    Sammanfattning : Avhandlingen beskriver och analyserar hur skolvalfriheten som policy, det vill säga uppfattad möjlighet och hot tar sig i uttryck i vardaglig praktik. Aspekter av diskurser, praktiker analyseras i avhandlingen utifrån olika aktörers handlingshorisonter. LÄS MER

  5. 24. In Search of MNC Competitive Advantage : The Role of Foreign Subsidiaries as Creators and Disseminators of Knowledge

    Författare :Christine Holmström; Mats Forsgren; Ulf Holm; Torben Pedersen; Uppsala universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; MNC Competitive Advantage; Subsidiary Knowledge; Knowledge Transfer; Learning; Centre of Excellence; Företagsekonomi; Business studies; Företagsekonomi;

    Sammanfattning : Research on the multinational corporation (MNC) has highlighted the development of knowledge that occurs in geographically dispersed subsidiaries, and several scholars have emphasized the significance of subsidiary knowledge for the success of the MNC. This thesis contributes to the understanding of how knowledge is developed within MNC subsidiaries and how the development of subsidiary knowledge is related to the transfer of subsidiary knowledge and subsidiary impact on the performance of the larger MNC. LÄS MER

  7. 25. The Modern Journey to the West : Exploring Key Factors Influencing Reverse Knowledge Transfer in Emerging-market Multinationals

    Författare :Lingshuang Kong; Francesco Ciabuschi; Ulf Holm; Grazia Santangelo; Uppsala universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Emerging-market multinational corporations; reverse knowledge transfer political relationships; expatriate managers; headquarters-subsidiary relationship.; Business Studies; Företagsekonomi;

    Sammanfattning : As latecomers to the world economy, emerging-market multinational corporations (EMNCs) often use international expansion as a ‘springboard’ for seeking and accessing advanced knowledge from overseas, particularly from advanced markets, with the goal of offsetting their competitive weaknesses and catching up with their Western counterparts. This behavior is conceptualized as the springboard perspective formulated by Luo and Tung (2007). LÄS MER