Sökning: "Jörgen Eksell"
Hittade 1 avhandling innehållade orden Jörgen Eksell.
1. Värdeskapande gästfrihet : Hur gästfrihet som värde ramas in, etableras och förhandlas i hotellbranschen
Sammanfattning : Research in service management and marketing has in the past decade highlighted the concept of value creation. In service organizations value creation is described as a process in which the customer uses a company's value proposition in a meaningful way. LÄS MER
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