Sökning: "Ekonomi - Företagsekonomi"

Visar resultat 16 - 20 av 2064 avhandlingar innehållade orden Ekonomi - Företagsekonomi.

1. 16. Brand building in the business-to-business context : The brand equity perspective

   Författare :Galina Biedenbach; Maria Bengtsson; Peter Hultén; Joakim Wincent; George Christodoulides; Umeå universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Brand building; brand equity; brand management; business-to-business; customer experience; organizational buying behavior; professional services; rapport; role behavior; företagsekonomi; Business Studies;

   Sammanfattning : The main purpose of this doctoral dissertation is to investigate factors affecting B2B brand building by applying the brand equity perspective in the professional services context. Three peer-reviewed and published articles and one book chapter examine different aspects related to the enhancement of brand equity and brand building in the B2B context. LÄS MER

3. 17. Relational Networks and Family Firm Capital Structure in Thailand : Theory and Practice

   Författare :Suranai Chuairuang; Barbara Cornelius; Håkan Boter; Anura De Zoysa; Umeå universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Networks; relationships; capital structure decisions; family firm; small firm; information asymmetry; pecking order hypothesis; företagsekonomi; Business Studies;

   Sammanfattning : Firms must access capital to remain in business.  Small firms have greater difficulty accessing financial resources than have large firms because of their limited access to capital markets.  These difficulties are exacerbated by information asymmetries between a small firm’ s management and capital providers. LÄS MER

4. 18. Branschinteraktion och institutionell förändring : Omvandling i två livsmedelsbranscher

   Författare :Jessica Eriksson; Rolf A. Lundin; Maria Bengtsson; Ulrica Nylén; Susanne Hertz; Umeå universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; Företagsekonomi; branschomvandling; institutionell förändring; Business studies; Företagsekonomi;

   Sammanfattning : Studien tar sin utgångspunkt i de senaste decenniernas trend mot avreglering, marknadsintegration och andra politiska åtgärder som syftar till att skapa bättre förutsättningar för konkurrens. Konkurrens antas skapa dynamik och ge olika positiva effekter såsom innovationer, förnyelse och mångfald. LÄS MER

5. 19. Paradox As the New Normal : essays on framing, managing and sustaining organizational tensions

   Författare :Medhanie Gaim; Nils Wåhlin; Stewart Clegg; Umeå universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Competing demands; organizational tensions; paradox; paradox theory; architectural firm; företagsekonomi; Business Studies;

   Sammanfattning : Metaphorically, the idiom “you cannot have your cake and eat it too” describes fundamental tensions at the heart of today’s organizations. Engaging tensions may seem implausible or even impossible. However, there exists evidence, given the increasingly complex environment, that both are vital to organizational success. LÄS MER

7. 20. The impact of increased standard flexibility on disclosure practices : a comparison of the introduction of IFRS 8 in the UK, Germany, France and Italy and its impact on companies' segment disclosures

   Författare :Giulia Giunti; Stefan Sundgren; Tobias Svanström; Walter Schuster; Umeå universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; IFRS; IFRS 8; segment reporting; principles-based standards; standard flexibility; disclosure practices; harmonization; cross-country comparison; företagsekonomi; Business Studies;

   Sammanfattning : Following a series of reporting scandals in the early 2000s, several researchers studied the gradual shift toward more principles-based accounting systems. There seems to be a general belief that the adoption of international principles-based accounting standards will improve financial reporting quality worldwide, although little evidence is provided for this claim. LÄS MER