Sökning: "Consumers experiences"

Visar resultat 1 - 5 av 44 avhandlingar innehållade orden Consumers experiences.

  1. 1. An exploration of leisure shopping in retail store environments: Illuminating meanings, manifoldness and dynamics in consumers shopping experiences

    Författare :Kristina Bäckström; Institutionen för tjänstevetenskap; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Leisure shopping; consumers; experiences; store environment; consumer culture; retailing; marketing;

    Sammanfattning : Shopping has since long been recognized as a possible source of enjoyment. It has been argued that consumers of today devote ever more of their spare time to shopping. Within the domain of marketing, scholars have been successful in outlining consumers' motives for engaging in shopping as a leisure-time enjoyment. LÄS MER

  2. 2. On Consumer Experiences and the Extraordinary

    Författare :Sandhiya Goolaup; Göteborgs universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; consumers’ lived experience; extraordinary experience; food; mundane experience; value creation; interpretative research;

    Sammanfattning : In today’s society, consumers are increasingly looking for experiences that are hedonic, positively intense, and intrinsically enjoyable, or what is called an extraordinary experience. Although, extraordinary experience as a concept has been gaining importance in consumer research, it still lacks both theoretical and empirical development. LÄS MER

  3. 3. Creating customer value in commercial experiences

    Författare :Maria Eriksson; Håkan Wiklund; Pia Sandvik Wiklund; Rickard Garvare; Mittuniversitetet; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Commercial Experience; Customer Value; Customer Expectations; Customer Satisfaction; Total Quality Management; TQM; Kommersiella upplevelser; Kundvärde; Kundförväntningar; Kundnöjdhet; Offensiv kvalitetsutveckling; TQM; Other industrial engineering and economics; Övrig industriell teknik och ekonomi;

    Sammanfattning : There is a type of business offering gaining much attention, both in the media and in financial figures, which provides the customer with something extra, something to be remembered. This offering is a commercial experience. LÄS MER

  4. 4. Furniture for Later Life: Design Based on Older People’s Experiences of Furniture in Three Housing Forms

    Författare :Oskar Jonsson; Industridesign; []
    Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Furniture design; Product experiences; Human-furniture relationships; User-centered design; Aging population;

    Sammanfattning : This thesis in industrial design concerns the challenges and possibilities in meeting demographic shifts and the presumed expectations of today’s and tomorrow’s older generations. The background is the lack of furniture that responds to the demands of older consumers and the lack of knowledge about relationships between people and furniture in their home environments and in various forms of elderly care environments. LÄS MER

  5. 5. Erfarenheter av stigmatisering och diskriminering bland personer med psykisk sjukdom

    Författare :Bertil Lundberg; Institutionen för hälsovetenskaper; []
    Nyckelord :MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; self-esteem; sense of coherence; empowerment; social network; sociodemographic and clinical factors; lived experience; beliefs of devaluation ¬discrimination; mental illness; rejection experiences; subjective quality of life.;

    Sammanfattning : The overall aim of this thesis is to 1) investigate the prevalence of stigmatizing experiences and beliefs of devaluation and discrimination among persons with mental illness, and 2) to investigate the relationship between beliefs of devalua¬tion/¬discrimination, rejection experiences and sociodemographic/clinical patient characteristics, social networks, self esteem, empowerment and subjective quality of life. The thesis comprises four papers. LÄS MER