Sökning: "Christian Kowalkowski"

Visar resultat 1 - 5 av 10 avhandlingar innehållade orden Christian Kowalkowski.

1. 1. Enhancing the Industrial Service Offering : New Requirements on Content and Processes

   Författare :Christian Kowalkowski; Staffan Brege; Per-Olof Brehmer; Lars Witell; Linköpings universitet; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Industrial service offerings; Bundling; Customer relationships; Process interfaces; Industrial organisation; administration and economics; Industriell organisation; administration och ekonomi;

   Sammanfattning : The overall purpose of this thesis is to describe and analyse how capital goods manufacturers can enhance their industrial service offering.The theoretical basis of this research is found in services marketing, recognising co-creation of value, that the service process is an open production system and that the customer determines value as the manufacturer can only offer value propositions. LÄS MER

3. 2. Managing the Industrial Service Function

   Författare :Christian Kowalkowski; Per-Olof Brehmer; Maria Holmlund-Rytkönen; Linköpings universitet; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Industrial service offerings; service function; manufacturing firms; ICT; customer relationships; value; Industrial organisation; administration and economics; Industriell organisation; administration och ekonomi;

   Sammanfattning : During the past decade, growing attention has been given to industrial service offerings in the marketing literature as well as in many manufacturing firms. This phenomenon is often described as a goods-services transition, in which companies increasingly turn to the provision of industrial services in order to achieve competitive advantage, such a closer customer relationships and higher profit margins. LÄS MER

4. 3. Value assessment capabilities in early PSS development : a study in the aerospace industry

   Författare :Alessandro Bertoni; Christian Kowalkowski; Luleå tekniska universitet; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Funktionella produkter; Functional Product Development; Produktinnovation; Product Innovation;

   Sammanfattning : Providing added value to standalone products by adding services is at the core of product service systems (PSS) offered in manufacturing industries. Providing PSS requires a change not only in the way products are sold, but also in the way they are designed and developed. LÄS MER

5. 4. Extending the Service Innovation Concept : Realization and Productivity

   Författare :Per Carlborg; Daniel Kindström; Christian Kowalkowski; Linköpings universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

   Sammanfattning : The purpose of this study is to contribute to a better understanding of service innovation by exploring realization as a part of service innovation. Service innovation can be described as something that creates value for customers through new service offerings or service processes while realization refers to the actual use or deployment of the service. LÄS MER

7. 5. On Service Innovation and Realization in Manufacturing Firms

   Författare :Per Carlborg; Daniel Kindström; Christian Kowalkowski; Annika Ravald; Linköpings universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Service innovation; realization; manufacturing firm; co-creation;

   Sammanfattning : Service innovation is increasingly becoming a basis for manufacturing firms to reach and sustain competitive advantages. While traditional product innovation typically includes how new technology can be utilized in new products, service innovation spans a broader area that is not exclusively focused on new technology, but rather how resources can be developed into value propositions and then integrated in the customer’s process in order to support customer value creation through realization. LÄS MER