Sökning: "Chinese mega-cities"

Hittade 2 avhandlingar innehållade orden Chinese mega-cities.

  1. 1. Imagineering Place : The Branding of Five Chinese Mega-Cities

    Författare :Emma Björner; Per Olof Berg; Ali Yakhlef; Xiucheng Fan; Mihalis Kavaratzis; Stockholms universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; China; Chinese mega-cities; city branding; fieldwork; ideology; imagery; images; imaginaries; imagineering; language; multiple case-study; place branding; power; företagsekonomi; Business Administration;

    Sammanfattning : Cities, regions, nations and other places have in recent decades become active participants in the global competitive economy, and now operate in a global marketplace, competing with other places all over the world for investors, tourists, residents and workforce. As a result, places use marketing and branding strategies and practices to gain reputation and competitive advantage. LÄS MER

  2. 2. Rethinking lawns as prevalent elements of urban green spaces : exploring sustainable lawn alternatives in Chinese mega-cities from social-cultural and ecological perspectives

    Författare :Fengping Yang; Sveriges lantbruksuniversitet; Sveriges lantbruksuniversitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : The lawn is one of the most visible elements of urban green spaces and Western landscape styles. China has seen a dramatic increase in planted lawn areas. LÄS MER