Sökning: "Business services"
Visar resultat 11 - 15 av 616 avhandlingar innehållade orden Business services.
11. Customer-perceived Value in Business Relationships
Sammanfattning : The content of customer-perceived value has in this study been explored with the aim of providing an understanding of the concept. The evolving service-centered logic for marketing puts an emphasis on value, especially the value perceived and determined by the customer. LÄS MER
12. Financial Advisory Services : Exploring relationships between consumers and financial advisors
Sammanfattning : The need for more knowledge about different aspects of financial advisory services has been highlighted by scholars of many disciplines, and calls for more in-depth studies of this practice have been put forward. The purpose of this thesis is to answer this call and, thereby, enhance knowledge about financial advisory services and the provision and receipt of advice occurring in a face-to-face encounter between a professional advisor and a consumer. LÄS MER
13. Opportunities and challenges of mobile payment services : The perspective of service providers
Sammanfattning : Mobile payments are transforming the payments industry. These services open up the opportunity for non-banking actors to enter the market. In order to embrace this challenge, banks, traditional payments market players, are forced to launch mobile payments. LÄS MER
14. Rhetorical business : A study of marketing work in the spirit of contradiction
Sammanfattning : Marketing has traditionally been understood from the perspective of marketing management. This causes problems when we study marketing practices because the normative discourse of marketing management is not particularly useful for describing the day-to-day work of marketing practitioners. This calls for marketing research from new perspectives. LÄS MER
15. Resilience in transport services -focus on constraints
Sammanfattning : .... LÄS MER
