Sökning: "Brita Hermelin"
Visar resultat 1 - 5 av 9 avhandlingar innehållade orden Brita Hermelin.
Sammanfattning : Place branding is commonly conceptualized with a focus on big cities, such as London, New York and Singapore, building from concepts and models from mainstream branding theory. In contrast to such conceptualizations, this thesis focuses on place branding in small and medium-sized cities. LÄS MER
Sammanfattning : Small businesses located in the most sparsely populated and peripheral parts of Europe are frequently believed to be marginalised with respect to the processes of economic globalisation. This thesis proposes to explore an alternative perspective for understanding how small businesses that are located at the geographical margins engage with the globalised economy. LÄS MER
3. Att tillaga en region : Den regionala maten i representationer och praktik - exemplet Skärgårdssmak
Sammanfattning : The connection between specific foods and specific places has, over the course of the past decade or so, come to constitute an important instrument in regional development strategies. The objective of this thesis is to study how regions are created and communicated in discourses on regional food and to examine how representations of regions are interpreted, given meaning and materialised in social practice. LÄS MER
Sammanfattning : In old industrial regions traces from historical mining and production of iron and steel have become a valuable resource in developing a tourism industry and other experience-oriented industries in the post-industrial society. The so called Experience Industry became a buzz-word in regional development programs during the 2000´s. LÄS MER
Sammanfattning : In a world recently declared urban, each day technology plays a more important role in society. A majority of people seem to believe in technology not only for solving everyday problems and for supporting the current production and economic systems, but also for the redress of environmental problems that are caused to a large extent by the same technology that has driven society to the current standards. LÄS MER