Sökning: "Blombäck"

Hittade 4 avhandlingar innehållade ordet Blombäck.

  1. 1. Supplier brand image - a catalyst for choice : Expanding the B2B brand discourse by studying the role corporate brand image plays in the selection of subcontractors

    Författare :Anna Blombäck; Jönköping University; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; Företagsekonomi;

    Sammanfattning : This thesis discusses brands and branding in a B2B context by investigating the role corporate brand image plays during the selection of subcontractors and, furthermore, how subcontractors might pursue branding as an active communication strategy. The background for these questions can be found in the evolving topics of corporate communications and B2B branding. LÄS MER

  2. 2. Making their way home from Brussels. New Political Parties in European and National Elections

    Författare :Sofie Blombäck; Göteborgs universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Political Parties; Elections; European Parliament; QCA; case studies;

    Sammanfattning : This thesis studies new political parties in the context of both European and national elections. It argues that the study of new political parties should not focus only on the national level. This is particularly true for new parties in Europe, since these can also aim for representation in the European Parliament. LÄS MER

  3. 3. To be or not to be a family firm : An exploration of identity management in business families

    Författare :Albertha Wielsma; Olof Brunninge; Anna Blombäck; Evelyn Micelotta; Jönköping University; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : This dissertation comprises of a cover and four separate articles, which, together, aim to advance understanding of identity processes in family firms, specifically regarding the connection of family and firm identity. This connection can have advantages and disadvantages for both the family and the firm. LÄS MER

  4. 4. Determination of the overall haemostasis potential and fibrin gel permeability : method development and application in research and in clinical materials

    Författare :Aleksandra Antovic; Karolinska Institutet; Karolinska Institutet; []
    Nyckelord :Global haemostatic assays; overall haemostasis potential; hypercoagulation; hypocoagulation; thrombophilia; haemophilia; fibrin gel porosity; LMMH therapy; acetylsalicylic acid therapy;

    Sammanfattning : We have previously developed a laboratory method that may screen the Overall Haemostasis Potential (OHP) in plasma based on spectophotometric measurement of an area under the fibrin aggregation curve in citrated plasma samples to which tiny amounts of exogenous thrombin and tissue-plasminogen activator (t-PA) are added. When the fibrin aggregation curve is created, the fibrinogen originally present in plasma is gradually converted to fibrin by the generated thrombin. LÄS MER