Avancerad sökning

Hittade 2 avhandlingar som matchar ovanstående sökkriterier.

1. 1. Market-Shaping as Meta-Strategy : A Strategy of Strategies

   Författare :Alexander Flaig; Mikael Ottosson; Aku Valtakoski; Besma Glaa; Suvi Nenonen; Linköpings universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Market-shaping; Market-shaping strategies; Integrated strategies; Markets; Systemic trategies; Meta-strategies; Marknadsformning; Marknadsformande strategier; Integrerade strategier; Marknader; Systemiska strategier; Metastrategier;

   Sammanfattning : Markets are increasingly perceived as malleable systems constituted by actors that endogenously generate and shape the market. This view extends the traditional market view beyond the buyer-seller dyad and encompasses both directly market-related actors such as companies, suppliers, and buyers but also nonmarket actors such as regulators, lobbyists, journalists, activists, and the wider public. LÄS MER

3. 2. Business Model Design for Social Goods and Services in Developing Economies

   Författare :Mirella Lindsay Haldimann; Heiko Gebauer; Aku Valtakoski; Ray Fisk; Linköpings universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

   Sammanfattning : Over the past decade there have been increasing calls for alternative ways of tackling poverty problems in developing economies. Rather than aid or charity approaches that have traditionally dominated this area, an alternative line of discussion around base-of-the-pyramid approaches has emerged which emphasizes the role of innovation and pro-poor entrepreneurship. LÄS MER