Sökning: "Agneta Moulettes"

Hittade 1 avhandling innehållade orden Agneta Moulettes.

1. 1. The discursive construction, reproduction and continuance of national cultures: A critical study of the cross-cultural management discourse

   Författare :Agneta Moulettes; Företagsekonomiska institutionen; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; national culture; cross-cultural management; postcolonial theory; neocolonialism; qualitative investigation; critical discourse analysis;

   Sammanfattning : Considering that businesses, whether they operate on a global or a domestic market, are affected by globalization, cross-cultural management is without doubt an urgent topic in current management and education. However, despite this urgency and the commendable intention behind the endeavour to enhance people’s cultural knowledge, current models on national cultures are problematic since they rely on simplistic ideas and crude stereotypes which perpetrate prejudice representations of self and others. LÄS MER