Sökning: "-anti-BPDE"

Visar resultat 11 - 15 av 111841 avhandlingar innehållade ordet -anti-BPDE.

  1. 11. It’s Not What You Sell : It’s Whom You Sell it To: How the Customer’s Character Shapes Brands and What Companies Do About it

    Författare :Ulf Aagerup; Göteborgs universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; brands; self-image congruity; brand personality; user imagery; fashion; nightclubs; green consumer behavior; self-monitoring ability; attention to social comparison information; ATSCI; brands; self-image congruity; brand personality; user imagery; fashion; nightclubs; green consumer behavior;

    Sammanfattning : In this dissertation I investigate the effects of user and usage imagery on brands and how businesses employ user imagery to build brands. Over four articles I present results that suggest that user imagery affects brand personality and that companies under certain conditions adapt their behavior to optimize this effect. LÄS MER

  2. 12. The Impact of User Weight on Brands and Business Practices in Mass Market Fashion

    Författare :Ulf Aagerup; Göteborgs universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Sammanfattning : .... LÄS MER

  3. 13. The Impact of User Weight on Brands and Business Practices in Mass Market Fashion

    Författare :Ulf Aagerup; Rita Mårtenson; Sweden Gothenburg Economics and Law University of Gothenburg Department of Business Administration School of Business; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; brands; brand personality; user imagery; assortments; fashion; fashion retailing;

    Sammanfattning : Overweight people claim to be mistreated by the fashion industry. If they were, it would be in line with branding theory supporting the idea of rejecting fat consumers to improve user imagery for fashion brands. However, fashion companies do not confess to such practices.To shed some light on the subject, I have conducted two studies. LÄS MER

  4. 14. Processing and Storage stability of Skim Milk Powder : Monitoring Early and Advanced Stages of the Maillard Reaction

    Författare :Kataneh Aalaei; Avdelningen för livsmedel och läkemedel; []
    Nyckelord :Skim milk powder; Maillard reaction; storage stability; AGE; CML;

    Sammanfattning : The non-enzymatic browning known as the Maillard reaction has been the subject of extensive investigation for decades. Studies have focused on areas such as changes in flavour, colour, texture, and the nutritional properties of food materials as a result of this reaction. LÄS MER

  5. 15. The diapause switch : Evolution of alternative developmental pathways in a butterfly

    Författare :Inger Marie Aalberg Haugen; Karl Gotthard; Dan Hahn; Stockholms universitet; []
    Nyckelord :NATURVETENSKAP; NATURAL SCIENCES; Developmental plasticity; phenotypic plasticity; developmental switch; threshold trait; life-cycle regulation; direct development; Lepidoptera; zoologisk ekologi; Animal Ecology;

    Sammanfattning : Diapause decision is a classic example of a threshold switch mechanism with cascading effects on morphology, behaviour and life-history traits. This thesis addresses the downstream effects of the insect diapause switch, with the main focus on pathway-specific regulation of life-history traits, using the speckled wood butterfly (Pararge aegeria) as a study species. LÄS MER